Dubai PR Network, Online Press Release from Dubai and Middle East
Filter PR by
  
Dubai Gold and Jewellery Group announces the mega jewellery promotion for Dubai Shopping Festival 2017
Dubai Gold and Jewellery Group announces the mega jewellery promotion for Dubai Shopping Festival 2017
  • ’34 kilos gold to be won in 34 Days’ promotion 
  • 100 winners in 34 days 
  • Three winners everyday with a chance to win up to 1 kg gold everyday

Dubai, UAE, December 20, 2016:   Dubai Gold and Jewellery Group (DGJG) announced their mega jewellery promotion for the 22nd edition of Dubai Shopping Festival, which will run from 26th December to 28th January 2017 under the slogan ‘Shop.Win. Celebrate’. Unveiling the promotion at a press conference held at Conrad Dubai Hotel, Mr. Tawhid Abdullah, Chairman, Dubai Gold & Jewellery Group (DGJG) said that in this edition of DSF, gold buyers stand a chance to win up to 34 kilos of gold in 34 days. 

The exciting promotion, was revealed in the presence of Mr. Saeed Mohammad Mesam Alfalasi, Executive Director, Retail and Strategic Alliances, Dubai Festivals and Retail Establishment (DFRE), an agency of Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism), and the organisers of Dubai Shopping Festival,  and Mr. Abdalla Hassan Al Ameeri, Director, Raffles & Promotions, DFRE. The press conference was also attended by Directors of Dubai Gold & Jewellery Group. 

Outlining the promotion mechanism Mr. Tawhid Abdullah stated that every day three lucky shoppers will be rewarded at the daily draw that will be held at 8pm at Deira Gold Souk. The first prize winner will receive 1/2 kg gold, the second and third lucky winners will take home 1/4 kg gold each. In all, there will be 100 lucky winners over the 34 days of DSF celebrations receiving gold prizes worth around AED 5 million.

Customers who purchase gold jewellery worth AED 500 will be entitled to one raffle coupon and customers who purchase diamond jewellery, pearl or watches worth AED 500 get two raffle coupons to take part in the daily raffle draws. Raffle coupons will be provided by all the participating jewellery outlets, kiosks and all terminals of Dubai Duty Free during Dubai Shopping Festival.

“The Dubai Shopping Festival is one of the most sought-after events which people from all over the world look forward to; Dubai Gold & Jewellery Group’s strategic association with the festival has been growing from strength to strength over the years. We have always been complementing the DSF initiatives with spectacular jewellery promotion campaigns. We are very happy to state that our gold promotion is one of the major highlights of the festival and the gold winnings have made a huge difference, financially, in the lives of many of our winners. This year, we hope for an impressive sale season as the gold price is at very affordable levels. We look forward to welcoming shoppers from all over the world to have the best jewellery shopping experience and win kilos of gold which may turn around their lives,” added Mr. Tawhid. 

Mr. Abdalla Hassan Al Ameeri, Director, Raffles and Promotions, DFRE, said: 'For more than two decades,  the Dubai Shopping Festival  has been providing rewarding shopping experiences that have helped in changing the lives of thousands of residents and visitors. This would not have been possible without the support of private sector partners  like the Dubai Gold and Jewellery Group”. 
 
'The DSF Mega Raffles have always been one of the much awaited offerings of the festival and forms the cornerstone of the festival’s winning strategy that impacts the lives of visitors forever. As one of our key raffle prize partners, the Dubai Gold and Jewellery Group, has once again come forward to enhance the excitement during DSF with this mega gold raffle promotion.  We are confident that the daily gold raffle will not only help boost retail sales during DSF but also encourage festival visitors to Shop, Win, Celebrate.” added Mr. Ameeri.  

Mr. Chandu Siroya, Vice Chairman of DGJG who was also present during the press conference stated that the success of the previous editions of the Group’s DSF promotion campaigns have been instrumental in more retailers coming forward to associate with this year’s promotion as well. 

Posted by : Publilink Dubai, Publilink
Viewed 16513 times
PR Category : Events & Exhibitions
Posted on : Tuesday, December 20, 2016  11:28:00 AM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to PubliLink Dubai

Related Stories

 
 
Most Viewed Press Release posted in the last 7 days
SOUQ.com hosts two-day Samsung carnival with incredible offers on Mobiles, Wearables and A... [11309-Views]
Perfect Fragrances to Celebrate Eid [9833-Views]
100 New Ways to Transform Your Home With the New Ikea Catalogue [9229-Views]
Next Major Smartphone From LG to Feature First-Ever OLED FullVision Display [8095-Views]
LG V30 to Elevate Smartphone Camera to New Heights [8028-Views]
GCC's premium home appliance market to thrive with LG SIGNATURE [7204-Views]
A Post-Summer Pigmentation Saviour from MZ SKIN [7100-Views]
COÉGA Sunwear Launches Contemporary Autumn/Winter '17 Conservative Swimwear [6948-Views]
Michael Kors Debuts New Bancroft Handbag Collection [6783-Views]
Introducing the Fall 2017 GUESS Accessories Collection Advertising Campaign [6436-Views]
Six Down, Two to Go - ADSB Keeps Up Pace in Delivering Ships to Kuwait [6045-Views]
Eid Al Adha with Paule Ka Fall-Winter '17 [5880-Views]
International SOS and Control Risks Advise Pilgrims Worldwide Ahead of Hajj 2017 [5557-Views]
Global Jewellery Retail Chain Joyalukkas signs Award-Winning Bollywood Actress Kajol Devga... [5356-Views]
Emily Ratajkowski wears Salvatore Ferragamo eyewear [5307-Views]
UAE is likely to see increased cashless transactions by 2020: Xpress Money's Strategy & Di... [5130-Views]
ICONIC announces ICONIC KIDS- Born Different [4990-Views]
New UAE Space Agency Board of Directors Holds First Meeting [4788-Views]
Patrimony Collection Excellence Platine [4782-Views]
Zenith Chronomaster El Primero Full Open [4587-Views]
Highly Anticipated Audemars Piguet Royal Oak Extra-thin Arrives in the Middle East [4557-Views]
UAE Team Emirates to Make Vuelta a España Debut [4270-Views]
Dubai Land Department's ‘Ejari' smart application protects the right of all parties [4166-Views]
Turkish Airlines' cross-continental flights are more comfortable now with the baby packs s... [4044-Views]
Abu Dhabi Ports seals strategic partnership with Healthpoint for wellness-coaching program [3983-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories