Dubai PR Network, Online Press Release from Dubai and Middle East
 
Fashions & Accessories(Fashion)
Filter PR by
  
Kachins Group launches a luxurious Multi-designer hub in Dubai – The Rack by Kachins
 
Kachins Group launches a luxurious Multi-designer hub in Dubai – The Rack by Kachins

The new store is as stunning as the collection it houses. As Dubai celebrates the new year 2017, Kachins Group hosted the launch of their new showroom – The Rack by Kachins located at Al Wasl Road, Opposite Box Park, Jumeirah 2.

Dubai, UAE, January 11, 2017: ​  Kachins Group, the iconic Dubai-based suit makers, have been operating in the U.A.E. for over three and a half decades, in which time it has become a pioneer trendsetter across the region in the bespoke fashion industry. The group has now launched its sixth showroom - a luxurious multi-designer hub to retail exclusive creations by reputed names like Anamika Khanna, Tarun Tahiliani, Rohit Bal, Gaurav Gupta, Pankaj & Nidhi, and many more.

Sprawled over 10,000 sq. ft. area of a stand-alone villa in Jumeirah 2, The Rack aims at not just being a new shopping destination, but an experience a client can enjoy when they enter the store. The vibe of the store encourages one to look at things that otherwise stereotypically did not think were luxurious. “Things are appreciated more in a space where they belong. What Indian designers bring about is unique fashion, and hence, the store has been created keeping in mind to compliment these designs.” The store is divided into different sections – with each designer having a dedicated rack space with strategically hung warm lights, beautiful chandeliers, and large mirrors to reflect and fragment vanities.  

Keeping in line with its philosophy to create an impressive curation of the designer names, The Rack houses exclusive fashion collections from designers hand-picked by Neetu herself. More than anything else, this thoughtful curatorial added with the decor vibe is a strong cultural compass. “It is a treat for the fashionistas who admire the work of Indian designers but cannot own something due to their non-availability in the U.A.E. market. Our clients will enjoy personalised attention helping them get the desired look with the most flattering silhouettes.”

“The Rack by Kachins has become our flagship store. It portrays and captures a generation shift with a lot of versatility, and presents it with an art of luxury. The curation from design to the selection of the latest collections from leading designers has been a very exciting journey for me. The Rack is now a permanent home to the renowned designers.”  commented Neetu Ramchandani, Creative Director at The Rack.

The new space of The Rack will host regular fashion events, exhibitions and trunk shows with their stellar list of designers, thereby completing the shopping experience for appreciators of Indian couture and accessories. The destination store is recognized for its high quality Indian and trousseau wear. The loyal, discerning customer is assured to find the most exclusive ensembles at The Rack with a well-empowered personalised attention that is quite clearly the USP of the The Rack experience. 


Posted by : Dubai PR Network Editorial Team
Viewed 20368 times
PR Category : Fashion
Posted on : Wednesday, January 11, 2017  10:08:00 AM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Max Mara Spring-Summer 2017: Tropical moderne
Next Story : Michael Kors Releases 2017 Lunar New Year Campaign
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
SOUQ.com hosts two-day Samsung carnival with incredible offers on Mobiles, Wearables and A... [13127-Views]
100 New Ways to Transform Your Home With the New Ikea Catalogue [12206-Views]
Perfect Fragrances to Celebrate Eid [12029-Views]
A Post-Summer Pigmentation Saviour from MZ SKIN [10541-Views]
LG V30 to Elevate Smartphone Camera to New Heights [9601-Views]
Next Major Smartphone From LG to Feature First-Ever OLED FullVision Display [9242-Views]
COÉGA Sunwear Launches Contemporary Autumn/Winter '17 Conservative Swimwear [8345-Views]
Michael Kors Debuts New Bancroft Handbag Collection [7948-Views]
Introducing the Fall 2017 GUESS Accessories Collection Advertising Campaign [7204-Views]
International SOS and Control Risks Advise Pilgrims Worldwide Ahead of Hajj 2017 [7192-Views]
Eid Al Adha with Paule Ka Fall-Winter '17 [7033-Views]
Six Down, Two to Go - ADSB Keeps Up Pace in Delivering Ships to Kuwait [6972-Views]
Patrimony Collection Excellence Platine [6368-Views]
Highly Anticipated Audemars Piguet Royal Oak Extra-thin Arrives in the Middle East [6344-Views]
ICONIC announces ICONIC KIDS- Born Different [6161-Views]
Global Jewellery Retail Chain Joyalukkas signs Award-Winning Bollywood Actress Kajol Devga... [6149-Views]
Emily Ratajkowski wears Salvatore Ferragamo eyewear [5826-Views]
UAE Team Emirates to Make Vuelta a España Debut [5557-Views]
Zenith Chronomaster El Primero Full Open [5502-Views]
UAE is likely to see increased cashless transactions by 2020: Xpress Money's Strategy & Di... [5490-Views]
"WATHIQATI" Receives the highest number of documents since its launch from a Nat... [5386-Views]
New UAE Space Agency Board of Directors Holds First Meeting [5374-Views]
SOUQ.com – Your one stop shop for all back to school essentials with up to 60% off [5228-Views]
Education in the UAE continues to cost families almost AED 1 million per child new insight... [4996-Views]
The Aston Martin Vanquish Zagatos: Speedster and Shooting Brake join Coupe and Volante to ... [4721-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories