Dubai PR Network, Online Press Release from Dubai and Middle East
 
Automobile & Motoring(Automobile)
Filter PR by
  
Pirelli gives New Ice Zero 2 Studded Tyres Their Debut on Ice in Sweden at the World Skiing Championship
 
Pirelli gives New Ice Zero 2 Studded Tyres Their Debut on Ice in Sweden at the World Skiing Championship

The Premiere took place at the headlining event of the winter sports calendar, where pirelli and audi are main sponsors

February 7, 2019 United Arab Emirates:  The new Pirelli Ice Zero 2 studded tyres made their debut in an exclusive preview on the roads of the World Skiing Championships at Are in Sweden, where Pirelli is the main sponsor. Pirelli in fact equips the Audi e-tron cars used by the event organisers and for the ice-driving experiences with Ice Zero FR and Ice Zero 2 rubber. The Ice Zero 2 tyres, designed to meet the mobility needs of top of the range cars on Nordic and Russian roads, will be officially launched on the icy roads of Pirelli’s proving ground at Flurheden in Swedish Lapland.

MAXIMUM CONTROL IN THE MOST DIFFICULT CONDITIONS
For the activities linked with the World Skiing Championships in Are, Pirelli provided two different types of tyre: the versatile Ice Zero FR, for typical Nordic driving conditions, and the new Ice Zero 2 tyres, for more extreme situations.

This new tyre for the Nordic market has been designed for top of the range cars, including electric cars. Electric cars, which offer all their torque from low revs, require the maximum amount of traction, especially in low grip conditions that are typical of winter: including zero grip on ice.

Not only that, but for the studded Ice Zero 2 tyres, Pirelli’s engineers have also worked on limiting the road noise often typical of this type of tyre. Quietness is a particularly fundamental quality of an electric car, such as the Audi e-tron.

The new e-tron is the first first full-electrical model from the brand with the Four Rings, which puts out a peak electrical output of 300 kW, 664 Nm of torque in boost and a range of more than 400 kilometres in the WLTP cycle. As a result, it’s an SUV with sports car performance, accelerating from 0 to 100kph in fewer than six seconds.

PIRELLI AND WINTER SPORTS
Pirelli’s competition history dates back to 1907, when the Italian firm won the famous Peking to Paris road race, equipping the victorious Itala.

But Pirelli has expressed its passion for competition not only through motorsport: the Milanese firm is also present in winter sports, now sponsoring the World Skiing Championships for the second time (following the 2017 edition in St. Moritz in Switzerland).

Pirelli has also confirmed its support for this year’s World Ice Hockey Championships in Slovakia: next year the competition will take place in Switzerland and in 2021 in Belorussia and Lithuania.

Pirelli will also be the main sponsor of the 2021 World Skiing Championships in the Italian resort of Cortina d’Ampezzo. Pirelli has additionally sponsored the Italian Winter Sports Federation, FISI (Federazione Italiana Sport Invernali) since 2015, with the agreement already confirmed until at least 2021.


Posted by : Dubai PR Network Editorial Team
Viewed 8766 times
PR Category : Automobile
Posted on : Sunday, February 10, 2019  5:07:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Exclusive position in the front row of the grid: The BMW M85...
Next Story : Lagonda All-Terrain Concept to make Global Debut at Geneva
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Longchamp X Nendo A “!” Moment Around Le Pliage® [8699-Views]
Color Your World with Wet n Wild Beauty this Spring [8485-Views]
Amorepacific Group holds an event for its 1st anniversary in the Middle East [8223-Views]
The Region's Most Loved Health & Beauty Brands at Beautyworld Middle East, Thanks to World... [6710-Views]
IKEA Collection Launch | TÄNKVÄRD [6655-Views]
Johnson's participates in Arab Hospitals Federation [6076-Views]
HUGO BOSS watches Legacy Collection [5429-Views]
Supercharged Innovation: Galaxy S10 encompasses breakthrough camera technology [5405-Views]
Al-Futtaim Toyota rewards customers ahead of the holy month of Ramadan [5344-Views]
Enjoy Your Love for Burgers and Arts at Artsy Shacks in Dubai [5087-Views]
The Beauty Oasis Spa Introduces ‘glowinface' - a First of Its Kind Facial Yoga Treatment i... [4917-Views]
Airport Show remains key B2B platform for Saudi exhibitors [4819-Views]
Get Instantly plump and luscious lips with Kocostar's Plump Lips Capsule Mask [4721-Views]
Protect your little ones skin during summer time with Fifi & Friends [4587-Views]
CLAUDE MONET Limited Edition Collection [4575-Views]
Celebrate with the new AIGNER Ramadan collection [4569-Views]
UAE to spend AED 8.8 bn on personal care 2022 with 2.2% annual growth [4355-Views]
Young UAE Karting Star Rashid Al Dhaheri Achieves Podium Success at Prestigious Andrea Mar... [4343-Views]
Yas Waterworld earns Guinness World Records title for “Most Nationalities in a Swimming Po... [4343-Views]
Spend an exciting evening with your family learning about science at Foremarke school [4276-Views]
Dubai to host the first-ever Mega City Infrastructure Week [4050-Views]
Ralph Lauren Unveils the Earth Polo, Made Completely From Recycled Materials [4002-Views]
Caparol Paints rebrands packaging on a ‘go green' drive [3953-Views]
The Asbestos Disease Awareness Organization (ADAO) Launches 15th Annual “Global Asbestos A... [3941-Views]
Abdul Latif Jameel Energy continues advance in Australia in drive to grow capacity eight-f... [3928-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories