Dubai PR Network, Online Press Release from Dubai and Middle East
 
Apparels, Shoes and Eyewear(Fashion)
Filter PR by
  
SPORTMAX SS20 - It's All - White
 
SPORTMAX SS20 - It's All - White

MOOD

La collezione SPORTMAX SS20 inizia con un viaggio con le vele spiegate al vento. Un senso di libertà e leggerezza ispirato dal lavoro dell’artista Daniel Wurtzel, noto soprattutto per le sue sculture e installazioni cinetiche. Opere che esprimono la completa armonia tra corpo e mente. La collezione è un potente mix tra femminilità neo-romantica e tailoring, da sempre nel DNA di SPORTMAX. I tessuti aerei, la forma delle vele, corde e cuciture definiscono nuove silhouette. Un codice estetico tra leggerezza, movimento e femminilità.

ATTITUDE

La collezione gioca sul contrasto tra i completi di derivazione sartoriale e la delicatezza delle bluse e degli abiti uniti o stampati in colori schiariti dal sole. Abiti dalle silhouette decise si caratterizzano per i volumi importanti e le trasparenze. Il drappeggio è reinterpretato per enfatizzare una femminilità ideale. Caftani e chemisier si portano con preziosi poncho o con top in maglia. Tailleur iper femminili in colori tenui. Pantaloni e gonne abbinati a camicie a fiori con maniche a sbuffo o a top segnati da catene ed elementi in pelle. Motivi floreali in colori sfumati sono trattati con un effetto glossy.

MATERIALI

Cotoni estivi a righe, jersey e georgette gommate, seta e pelle. Sovrapposizioni e contrasti tra materiali differenti, la pelle contamina l’abito fluido o le camicie leggere su colli e polsini. Motivi check realizzati con il sottile intreccio della pelle per sofisticati effetti grafici su gonne e top.

ACCESSORI

Completano gli outfit i sandali estivi con cordoncini, le sneaker dalle linee dinamiche e futuristiche, borse secchiello, cappellini sportivi e occhiali caratterizzati da forme e combinazioni di materiali inaspettati.

COLORI

Una palette di colori delavè e delicati: bianco, celeste, cuoio, nocciola, grigio, rosa tenue e verde chiaro.

 

MOOD

The SPORTMAX SS20 sets sails on a journey with a sense of freedom and levity inspired by the artist Daniel Wurtzel known for his large-scale kinetic sculptures and installations. Artworks which communicate a sensation that frees the body and soul.

The collection powerfully mixes neo-romantic femininity and Sportmax’s signature interpretation of tailoring. The flying fabrics, the triangular shape of the sail, ropes and stitching define new silhouettes. The attitude of this aesthetic code turns around the idea of lightness, movement and femininity.

ATTITUDE

The collection plays with the contrasts between precise tailoring and the delicate fluidity of blouses and printed dresses in soft colors that appear to be faded by the sun. Fluid dresses in distinct silhouettes are characterized by important volumes and transparencies. Draping has been interpreted to emphasize an ideal femininity. Kaftans and shirt dresses are paired with knit ponchos or tops. The tailored suit is offered in feminine colors and soft fabrics, while pants and skirts are styled with puffy flower-print shirts or blouses with chains and leather band details. Floral prints in a hushed color palette are emphasized with a glossy effect.

MATERIALS

Summer cotton stripes, rubberized jersey and georgette, silk and leather. Mixing and layering of contrasting materials, the leather meets the fluid dress and the light shirts on necks and cuffs. Skirts and vests are constructed from a one-of-a-kind fabric made from woven leather that create a sophisticated graphic plaid, finished with a combination of both fringed edges and piped leather trim.

ACCESSORIES

The looks are accessorized with ankle-wrap sandals with rounded leather cords and high-performance futuristic sneakers, plus sporty leather caps, bucket bags and eyewear characterized by unexpected shapes and material combinations.

COLORS

A palette of faded, delicate colors: from white to light shades of greyish sky blue, dusty pink and sea foam green to the deeper cornflower blue and rich indigo.


Posted by : Dubai PR Network Editorial Team
Viewed 18093 times
PR Category : Fashion
Posted on : Thursday, May 7, 2020  12:34:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : The Celebration of Absolute Comfort
Next Story : The Eid Edit
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Stay Photo-Perfect Every Day this Festive Season with Wet n Wild [4809-Views]
Devika Bulchandani Named CEO of Ogilvy North America & Global Chairwoman of Advertising [3436-Views]
A bronzed Adonis** [3120-Views]
Parmigiani Fleurier Receives Prestigious GPHG Innovation Prize For the first Hijri Perpetu... [2747-Views]
WCU: Vaccine Hopes and Virus Fears Battle for Supremacy [2669-Views]
Trying to Buckle Down and Focus? The Huawei Freebuds Pro Automatically Recognises and Cate... [2595-Views]
Say Yes to Rejuvenated Skin with Filorga's Anti-Ageing Skincare Regimen [2522-Views]
Aster Volunteers to Provide 9000 Free Diabetes Tests as Part of Week-long Awareness Campai... [2362-Views]
Siemens Energy Signs Agreement to Develop Afghanistan as an Energy Hub [2353-Views]
Japanese Consul General visits Al Maya Supermarket [2349-Views]
Immensa Technology Labs makes the largest Additive Manufacturing (3D Printing) investment ... [2308-Views]
Last Chance to Sign Up and Take on Jeep Tough Mudder in RAK this Weekend! [2169-Views]
Dubai Commercity Partners With Hellmann and DHL Express to Provide End-to-End Logistics Se... [2116-Views]
Tyson Fury Pays Tribute to the Undertaker Ahead of Final Farewell at Survivor Series [2091-Views]
A New Era of Connectivity: How the Galaxy Z Fold2 5G Empowers Users in Personal and Profes... [2042-Views]
Dubai Health Authority Launches Contactless eWallet Payment System [2038-Views]
Jaguar Land Rover's Pivi Pro Infotainment System Recognised by Autobest Awards [2029-Views]
Travel Virtually through Samsung's The Frame, Featuring a New 20-Piece Collection from Mag... [2005-Views]
His Excellency Mattar Al Tayer Inaugurates Cityscape's Real Estate Summit [1988-Views]
Jaguar Land Rover Develops Smart City Hub to Test Self-driving Vehicle Technology [1984-Views]
The Department of Municipalities and Transport and Modon Announce Details of the Redevelop... [1964-Views]
Start Your Day Right at EETEN Urban Kitchen [1915-Views]
The All-New Genesis G80 Digital Reveal: Leading Design and Luxury-focused Technology [1874-Views]
Etihad Airways Announces New Route to Israel [1865-Views]
What You Don't See [1861-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories