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Punt Roma Spring/Summer 2014

PUNT ROMA SPRING/SUMMER 2014. PUNT ROMA SPRING/SUMMER 2014. PUNT ROMA SPRING/SUMMER 2014. ...read more

Zara Home Spring/Summer 2014

ZARA HOME SPRING/SUMMER 2014 . ZARA HOME SPRING/SUMMER 2014 . ZARA HOME SPRING/SUMMER 2014 . ...read more

The epitome of elegance for every bride is exactly what Vacheron Constantin provides

The most beautiful part of every wedding is the bride and Vacheron Constantin vows to take every bride’s sparkle up a notch! Writing a new chapter in a story of devotion, the prominent Swiss brand provides the ideal gifts for a blushing bride in the shapes of its Patrimony and Lady Kalla timepieces. Decorate her wrist with the perfect bridal gift from Vacheron Constantin and watch her shine even brighter as Vacheron Constantin pays a fresh tribute to women. Combining artistic craftsmanship with technical mastery, the Patrimony collection is custodian to the true horological tradition and is thus part of Vacheron Constantin’s genetic make-up. The unvaryingly round cases express the enduring classic style in a renewed testimony to the Vacheron Constantin’s heritage. The ......read more

Zenith Basel 2014

BASELWORLD 2014 DEMONSTRATION OF EXPERTISE A brand’s character is inseparably bound up with its history and with the small or large facts and events that have made their mark on its day-to-day activities down through the decades. In the case of Zenith, all the seeds that have blossomed into the richness of its current reputation were sown right from the start of the Manufacture – meaning from 1865 onwards, when Georges Favre-Jacot first decided to revolutionise the principles of watchmaking as it was then practised, while setting out in pursuit of excellence viewed through the prism of innovation. This daring idea of constantly pushing the performances of Zenith watches is now a daily reality that fulfils the cherished wish of the past. In actual fact, the founder of Zeni ......read more

Tezenis Spring/Summer 2014

Tezenis Spring/Summer 2014. Tezenis Spring/Summer 2014. Tezenis Spring/Summer 2014 ...read more

The Perfect Boggi Combinations

The Perfect Boggi Combinations. Boggi Milano is for the most stylish of men and for the month of April and May, we know the perfect combinations the trendsetters out there. Boggi Milano is for the most stylish of men and for the month of April and May, we know the perfect combinations the trendsetters out there. ...read more

Baume & Mercier celebrates life's special moments with a new AD campaign and a Social Media Competition

Iconic Swiss watchmaker Baume & Mercier salutes the greatest moments of life with a brand new communication campaign that revolves around celebration. Under the watchful eyes of renowned photographer, Peter Lindbergh, Baume & Mercier reveals a set of intimate, universal photographic stories which seal joyful moments in every individual’s life!  Taking the campaign’s spirit a step further, the Swiss brand is also launching a social media competition which will enable a lucky person to win a striking Baume & Mercier timepiece. Express In Lindbergh’s words “Photographs are truly magical when they enable moments that cannot be seen with one’s eyes to be captured.” Joining forces with the Master of Photography, Baume & Mercier’s ......read more

1954 – 2014: Longines celebrates the 60th anniversary of its Conquest line

This year, Longines celebrates the 60th anniversary of the filing of the patent for its "Conquest" brand. To mark this occasion, the Swiss watch company is launching its Conquest Heritage 1954-2014, a selection of timepieces based directly on the very first Conquest watches. Available in steel, yellow gold or rose gold, these numbered models, issued in limited series, boast the same dials that made the name "Conquest" famous among the general public. And just like the original versions, the case back of these commemorative pieces is decorated with a gold and enamel medallion, the "gold seal of Longines quality". On 5 May 1954, Longines registered the name "Conquest" with the Swiss Federal Intellectual Property Office. Appreciated as much for their ......read more

Bershka Launches its First Menswear Underwear Collection

UNDERWEAR SOAKS UP THE LATEST TRENDS WITH PRINTS THAT FOLLOW IN THE FOOTSTEPS OF THE MAIN  SPRING/SUMMER COLLECTION Tropical and ethnic prints, sailor stripes and polka dots are some of the trends that guys will be wearing this spring/summer in both outerwear and underwear.  Bershka presents its first ever underwear collection alongside the same lines as its main collection. The collection offers cotton boxers with elastic waistbands in packs of two, one with a print and one in a solid, neutral colour. ...read more

With Idealia from Vichy, the dream of ideal skin comes true.

Ideal skin quality, beautiful and radiant is a universal aspiration. Vichy has identified that  beyond genes, time passing by or hormonal variations, the way in which we behave and interact with our environment also contributes to accelerating the ageing of our skin and altering its quality. Skin is, on a daily basis, exposed to pollution, sunlight, stress we experience, fatigue and/or an unhealthy diet and it shows as skin is subsequently less able to repair itself thereby becoming dull and easily developing wrinkles, imperfections and dark spots. What if, for the first time, a skincare regime could reset the counters to zero and give our skin a second chance? A profound understanding of the skin has allowed Vichy to discover that “behavioral ageing”, consists of ......read more

Chloe hosts an exclusive trunk show to unveil its exquisite SS14 line

Chloe recently hosted an intimate trunk show to present its latest collection to selected guests. Captivating socialites from Dubai, the striking event took place on the 18th of March at the Meydan Beach Club, the city’s elegant beachside venue, which provided the ideal setting for the collection reveal.  The guests discovered the new Summer collection around an intimate lunch.  Full of modern exoticism, the Chloé summer runway collection transported the guests to distant shores,conjuring thoughts of burning sand dunes and glowing skin. A rich and luxuriant palette of Persian blue, matte desert khaki and crisp graphic white is flecked with shimmering metallic jacquard while fluid, long line dresses with trailing hems bring signature lightness. The collection ......read more

“Promod April Look: Preppy Chic”

The look is ladylike, the colors are classy and the neat prints add a touch of wit to this understated charm. This is the Preppy Chic style proposed by Promod for the month of April. Choose your favorite among these two looks suitable for the office or for a quick drink after work. ...read more

Longines provides a great conclusion to Sharjah's equestrian season with the Sharjah Ruler's Cup

Sharjah (UAE), 15 March 2014 – For the 2nd consecutive year, esteemed Swiss watchmaker Longines presented the elite Sharjah Ruler’s Cup that marked the end of Sharjah’s equestrian racing season. Held at the Sharjah Equestrian and Racing club (SERC), the final race of the exhilarating season witnessed the victory of Molahen El Alhan, owned by the President of the UAE and Ruler of Abu Dhabi, HH Sheikh Khalifa Bin Zayed Al Nahyan and trained by notable champion trainer, Ernst Ortel.  Always at the forefront of the equestrian arena, Longines has continually been sponsoring events at SERC for more than 8 consecutive years now, with a prime focus on Showjumping. A major sponsor and supporter of equine events, Longines continues to lend its touch of elegance and further ......read more

Christy Turlington burns revealed as the global brand ambassador for Imedeen®

Model and maternal health advocate Christy Turlington Burns is today revealed as the new global brand ambassador for IMEDEEN beauty supplements. Undoubtedly one of the world’s most iconic models, Christy’s natural beauty and belief that health and beauty begins from within makes her the perfect spokesperson for the brand. The New York based model will appear in global print advertising to support the brand’s portfolio of skin care supplements. A genuine advocate of the award winning beauty tablets, Christy credits IMEDEEN Time Perfection® as one of her secrets to beautiful, younger looking skin. Scientifically proven to reduce the appearance of fine lines and wrinkles and improve radiance, two daily tablets help Christy keep her skin looking its best from the insid ......read more

Arm yourself with the new limited edition Diamond Attraction Steampod and show off your smooth and shiny hair

Successfully launched a year ago, L’Oréal Professionnel’s cutting-edge hair tool, Steampod, created a steam revolution as it quickly became the most advanced hair straightening tool in the world. Following this launch, L’Oréal Professionnel extends the family range by introducing the brand new Diamond Attraction Steampod. Arriving in glamorous fresh fuchsia red packaging, the limited edition Diamond Attraction flawlessly lends your hair a diamond-like sparkle topped with a multi-faceted shine. Four technological innovations work together thereby enabling the distinct advantages that Diamond Attraction offers, namely: A water demineralization system for steam of unrivalled purity Five temperature settings (from 170 to 210°C) depending on the ......read more

The anti-ageing skincare tablet for men : Imedeen Man●age●ment ™

IMEDEEN man●age●ment is the easy and efficient way to good and healthy looking skin.  It’s skincare in tablet form that works in the dermis – the deep layer untouched by traditional grooming products - to boost and improve skin performance from the inside out.  It’s one small step in the daily routine – a giant leap for the skin of mankind.  For grooming sophisticates, IMEDEEN man●age●ment tablets add a new dimension to their skincare programme - an extra effective way to manage the ageing process from within.  Whilst for those who fantasize about being a touch smoother, but dislike the fuss of creams and lotions, IMEDEEN man●age●ment  is the ultimate in user-friendly skincare – simply  &lsqu ......read more

Zara Home Spring Summer 2014 Collection Launched in Dubai

The exoticism of the Amazon jungle, crafts from Bali, Turkey's cultural mix and major artistic trends inspire Zara Home's collections this summer Tropical leaves, parrots and pineapples over immaculate white backgrounds decorate the fabrics of the Amazonia collection. This season, lush jungles with infinite shades of green are combined with the vibrant colours of exotic fruits and the plumage of tropical birds. The inspiration is also reflected in decorative objects and tableware, where animal and floral shapes come to life to create a fresh, summery feel. Raffia, glass beads and wicker details give the collection a more rustic touch. As a contrast to the extravagant, tropical trend, the Aquarelle Garden designs feature the romanticism of the impressionists, their gardens and ......read more

Tezenis Launches its new Spring/Summer 2014 Collection

Tezenis proposes this season a fresh and young collection that takes Bollywood colors and digital pixels to create garments with many intentions for use: underwear and sleepwear, but also fashion and knitwear proposals for a Spring and Summer season full of pure freedom of choice. Corsetry: Tezenis reconfirmed Lace as an indispensable item. Basic proposals in trendy tonalities are available, ranging from floral to solid colors without neglecting color contrasts, sometimes, as the undisputed stars. Many fits and models, are proposed with special emphasis on the young. Fuchsia frappe, wasabi yellow, bright turquoise... these Bollywood-inspired colors are reproduced to define our lace garments embellished with the shimmer of Lurex. The corsetry characterized by carioca bras with i ......read more

A special moment dedicated to encounters, the 24th edition of the Sihh provided an opportunity for Baume & Mercier to pr ...

The Baume & Mercier booth at this 24th edition of the SIHH offered a delightfully cosy environment. Guests in this home-like setting enjoyed a warm welcome and a chance to immerse themselves in the world of the collections, as well as to appreciate the elegance of Baume & Mercier signature areas stretching from the Men’s to the Ladies’ lounges and all imbued with a pervasive sense of luxury and tradition. While the black and white pictures of celebrations and the watches displayed in the showcases caught visitors’ attention, all eyes were also drawn to the historical Baume & Mercier wall featuring outstanding pieces from its richly endowed museum. These included the 1892 tourbillon pocket watch, the medals and patents earned over the 184 years since the foundi ......read more

A sparkling solution for healthy hair is now possible with Mythic Oil Souffle D'Or

Setting the trend inthe hair care world when it made its debut in 2011, L’Oréal Professionnel’s Mythic Oil range fulfilled the desire of healthy and beautiful hair as the revolutionary collection unleashed the legendary benefits of natural oils into itsgroundbreakingproducts. Extending and enhancing the Mythic Oil experience, L’Oréal Professionnel now presents the sparkling new Mythic Oil Souffle D’Or range which will add a dazzling shine coupled with a lightweight finish to your beautiful hair. Offering a charming sensorial experience, the premium range consists of a sparkling shampoo and conditioner set that shimmers with the combination of the precious oils of Argan and Safflower. A traditional beauty secret of Moroccan women, Argan oil contai ......read more

Chloé Summer Collection 2014 Launched in Dubai

Collection summer 2014 High summer feeling, Airy opulence, Glowing skin, Seductive fluidity, Burning sand dunes, Unveiled body, Pendant scarves, Modern exoticism, Luxuriant colour palette Attitudes Petite peaked shoulder The long line silhouette Matte desert khakis Pendant cuffs and tie Sun-kissed skin and bare shoulders golden hues Silk cloqué and crushed plissé Languid fl ag skirt Smocked medallion patchwork jacquard Persian blue Chiffon-weight knitwear Nonchalant knotted dress Water green and faded blue Light transparent volumes Gold metallic mesh transparency Onyx black Blazing heat Tuareg blue graphic lace Floaty whitewashed embroidered dresses Accessories Hip-length bags Desert fringed canvas bag Shrunken mi ......read more

Ses Zenith Explorer Award 2014

For more than 40 years, British explorer Colonel John Blashford-Snell has proudly worn a Zenith el Primero chronograph on his expeditions across the world. It was first worn when he led The Scientific Exploration Society's great British Trans-Americas mission in 1971 – 29,000 km from Alaska to the Tierra del Fuego (Land of Fire) through the previously impenetrable swampy jungle of the complete Darién Gap. Colonel Blashford-Snell has led more than 100 expeditions during which his El Primero chronograph has been through the most testing of conditions - the intense cold of Alaska, extreme humidity of the swamps of Central and South America, the jungles and cataracts of the Blue Nile and Congo River, and the intense heat of the desert. John donated his original El Primero chronogra ......read more

Kérastase Nutritive Irisome is the IRIS-istible solution for long-lasting nourishment for dry hair

Introducing the idea that hair deserves the same attention and sustenance that skin is showered with, Kérastase launched its effective and popular Nutritive range in 1979. A revolutionary offering, Kérastase Nutritive provided dry tresses with the deep and required nourishment, but as time went by the definition of nutrition became more dynamic as simply combining ingredients became insufficient. More than 30 years since it launched its innovative collection, Kérastase recognizes the new vision of nutrition and augments its original idea by presenting the new and greatly efficient range for long-lasting nutrition; Nutritive Irisome. The secrets of this exceptional mission hail from the generosity of nature that is at the source of high tech molecules. Channeling the potency and capacity of ......read more

An exciting equestrian weekend draws to a close with the Dubai Showjumping Championship

Dubai (UAE (- One of the highlights of the Arab League Showjumping tour and an international CSI3* - W event, the Dubai Showjumping Championship (DSJC) 2014 recently marked an exciting finish. Held under the supervision of the Emirates Equestrian Federation and sponsored by prominent Swiss watchmaker Longines, also the official timekeeper and official watch of the event, the Dubai Showjumping Championship continues to offer the spectacle of showjumping at its very best as it has done since its inception in 2007. The Dubai Showjumping Championship also enabled the region's best riders to compete for points that could help them win a spot in the 2014 Longines FEI World Cup Jumping Finals that will take place in France.A true test of precision and accuracy, the Dubai Showjumping championship ......read more

Introducing Clare bags by Chloé

Introducing the Clare bag by Chloé, a tailored and modern bag with attitude for the Spring 2014 season.“The Clare is a bag that best captures all of the new signatures of what I believe Chloé is now,” explains Clare Waight Keller, creative director of Chloé. “Soft to the touch and slung over the shoulder, the Clare embodies a spirit that I simply love.” Now available in different color combination, size and fabric in all Chloe boutiques.Price in AED: Big size in leather 9200Big size in python 14700Small size in leather : 8,145 AEDSmall size in python : 13,665 AED...read more

Kirsten Dunst international spokesperson for L'oréal professionnel

L'Oréal Professionnel is pleased to announce that Kirsten Dunst, awarded Best Actress at the 2011 Cannes Film Festival for her astonishing performance in Melancholia and lead actress of the next Hossein Amini's thriller The Two Faces of January, to be released in 2014, is the very first L'Oréal Professionnel spokesperson and will embody the upcoming strategic launches Wild Stylers from Tecni.Art, Beach Waves and Absolut Repair Lipidium.Born in New Jersey, USA, but of German origin, Kirsten Dunst has a natural beauty and a unique spirit. She is one of the most talented young American actresses of her generation and she perfectly embodies the values of L'Oréal Professionnel. Her passion for fashion and trends means that she is constantly playing with her style. When taking on a new movie rol ......read more

Piaget Premieres Rose Passion Jewellery Collection at SIHH Event

Bar Rafaeli, Bianca Bandolini d'Adda And Other International VIP Guests Join Cocktail Party To Celebrate Piaget's High Jewellery Tribute To The Rose On 20th January 2014, during the Salon International de la Haute Horlogerie in Geneva, Piaget hosted a magical event to celebrate the launch of its Piaget Rose Passion High Jewellery Collection, inspired by the captivating beauty of roses. With breath-taking views of Lake Geneva and the Alps, the enchanting Château de Penthes and its idyllic surroundings played host to a cocktail party where the creations were presented for the first time to an international guest list. Supermodel and friend of the brand, Bar Rafaeli, and Italian fashion muse, Bianca Bandolini d'Adda, dazzled in pieces from the Piaget Rose Passion High Jewellery Collection. Du ......read more

Boggi Milano launches its new spring/summer 2014 collection

The Boggi Milano Spring/Summer 2014 collection is cheerful and particularly willing for a change, a jubilation of bright colors from coats and jackets to the accessories.The highlight of the collection are the 2-buttons suits that come in various fits and sleeve cuffs with ticket pockets and boat-shaped breast pockets to constantly embody a sober elegance. Colors range from grey plaster shades to several shades of blue, from light to cobalt blue. Very high end fabrics were used including variations of yarn and silk blend fabrics exclusive for Boggi Milano.This season, patterns for Prince of Wales jackets have made a noticeable come-back; Vicky and Overcheck jackets in wool, silk or linen blends are also available in bright shades. Shirt jackets with unlined items and ultra-light insides an ......read more

Bershka launches a reversible clothing capsule collection with indigo as the common denominator

The brand's youngest line, BSK, turns garments upside down and inside out with a touch of tartan and floral printBSK introduces the capsule collection ‘BE-REVERSIBLE' with garments that combine very different prints to each other yet creating the perfect harmony that exalts the mix & match as this season ultimate trend. Each garment takes inspiration from the 90's and skateboard culture, transporting us directly to the outspoken indie Californian style.These garments are included in the ‘Indigo Revolution' collection where indigo is the key color accompanied by a wide range of blue hues.BE-REVERSIBLE consists of a pair of jeans that plays with floral print on one side and light wash on the other. This also includes a neoprene skater skirt and a bomber jacket, both with tartan and flora ......read more

IWC transports guests into an underwater world featuring a unique performance from Cirque du Soleil

Geneva, 21 January 2014 – To mark the launch of the new Aquatimer collection, IWC Schaffhausen and around 800 guests from all over the world gathered at the Salon International de la Haute Horlogerie(SIHH) for a very special kind of evening. The Swiss luxury watch manufacturer transportedits Friends of the Brand, including Kevin Spacey, Marc Forster, Ewan McGregor, Luís Figo, Fabian Cancellara, Lewis Hamilton, Nico Rosberg, Karolina Kurkova and Adriana Lima, to a unique setting that simulated the world both above and below the ocean surface. The highlight of the evening was a performance designedespecially for IWC by Cirque du Soleil, whose artists examined the mysteries of time with musical interludes provided by former Supertramp vocalist Roger Hodgson.“Time may be a gift, but it ......read more

The evolution of the divers watches from Schaffhausen

THE NEW AQUATIMER WATCHES FROM IWC SCHAFFHAUSENThe evolution of the diver's watches from IWC continues. The 2014 Aquatimer collection from IWC Schaffhausen comes with inspired technical features, even more in-house calibres and a patented IWC bracelet quick-change system. For the first time ever, a haute horlogerie complication in the form of a perpetual calendar with a large digital date display appears in this watch family. Bronze likewise makes its debut as a metal for the case. The Swiss watch manufacturer is also launching four special editions in support of the work of the Charles Darwin Foundation and the Cousteau Society.“The Aquatimer is a distinctively masculine, dynamic and professional sports watch line, with a tradition dating back to 1967,” explains Georges Kern, CEO of IWC S ......read more

Intimissimi presents Valentine's Day Collection

Lace and black for a sophisticated seductionValentine's Day 2014 is all about pure seduction featuring sophisticated lace with leavers effect - the watchword; black is the dominant color intertwined with pink inserts.The fit and the models confirm the possibility of a very wide choice ranging from super push-up to balconies slightly covered; from panties to Brazilians; the collection offers a variety of interpretations to emphasize Intimissimi's attention to the female universe.The necklines are plunging, ideal in combination with sexy and seductive clothes, to restate the celebration of an unforgettable Valentine's Day.The Baby-Doll in total black is enlivened with chantilly lace effect inserts in pink dust, the guêpière is indisputable, the tight-fitting Bustier style emphasizes a refine ......read more

Piaget's Altiplano is the ultimate dress watch for the Golden Globes

Piaget dresses Golden Globe Presenters Matt Damon and Sean Combs (P. Diddy)(LOS ANGELES – JANUARY 12, 2014) – Piaget was the watch of choice at the 71st annual Golden Globes. Presenters, Matt Damon and rapper/mogul Sean Combs (P. Diddy) both chose Piaget Altiplanos to complete their black tie looks. The ever handsome, Matt Damon, nominated for a Golden Globe for Best Actor in a Miniseries or TV Movie for his role in ‘Behind the Candelabra' and known for his roles in ‘Good Will Hunting' and the Bourne Trilogy, chose the classic Piaget Altiplano 40mm in 18-carat white gold on a black alligator strap. The sharply dressed, Sean Combs, dazzled the red carpet in an exceptional Piaget Altiplano 41mm timepiece crafted in 18-carat white gold and set with a total of 577 brilliant and bag ......read more

Michael B. Jordan wears Piaget to the people's choice awards

Los Angeles, CA (January 9, 2014) – Actor Michael B. Jordan, star of the critically acclaimed ‘Fruitvale Station,' was a presenter at the People's Choice Awards where he accessorized his black-tie outfit with a Piaget watch and cufflinks. The dashing Hollywood up-and-comer selected the Piaget Altiplano 38mm timepiece in 18-carat white gold on a black alligator strap for its understated elegance and paired it with Piaget cufflinks in 18-carat white gold with onyx and set with 90 brilliant-cut diamonds.Mr. Jordan is nominated for an Independent Spirit Award in the Best Male Lead category for his breakthrough performance in ‘Fruitvale Station.' He first garnered attention for his roles in HBO's ‘The Wire' and NBC's ‘Friday Night Lights.'Piaget has a longstanding commitment to cinema and the a ......read more

Parfums De Marly unveil their latest luxuriant fragrance for women; Darcy

Named after one of the earliest recorded stallions also known as “Royal Mare”, Darcy, Parfums De Marly's latest fragrance, reflects the refined spirit of its namesake. The elegant Darcy is a fitting tribute to the ancestor of the thoroughbred and is the new feminine fragrance that is part of the prominent brand's Royal Essence Collection. True to its grand roots, the ambrosial perfume is an assortment of luxurious scents. Darcy blends sparkling citrus accents with sweet floral notes, white musk and patchouli together deliver a sensual and suave character to the perfume. Arriving in a fully gold bottle that lends a further touch of sophistication, Darcy is as regal on the outside as it is on the inside. Characteristic of all Parfums De Marly creations, Darcy too carries with it a rich ......read more

Independent film's biggest stars gatherfor the spirit awards nominee brunch

Piaget accessorizes the co-hosts for the daytime affairLos Angeles, CA (January 11, 2013) –Film Independent hosted its annual Nominee Brunch to celebrate the actors, directors, producers and writers who are nominated for the upcoming 29thannual Film Independent Spirit Awards.Piaget was the jeweler of choice foractorsAngela Bassettand husband and wife team,Emily Mortimerand Alessandro Nivola,who all co-hosted the Nominee Brunch held in BOA Steakhouse in West Hollywood.The event's honorary chairperson, Angela Bassett, adorned her outfit with a Piaget Polo timepiece in rose gold with diamonds and rose gold bracelets from the Piaget Rose and Possession collection, while Emily Mortimer looked radiant in Piaget Rose motifearrings in white gold with diamonds, matching Rose ring and a white and ro ......read more

Longines adds its exclusive touch of elegance to the exciting HH Sheikh Mohammed Bin Rashid Al Maktoum Endurance Cup 201 ...

Dubai (UAE), 11th January, 2014 – Esteemed Swiss watch manufacturer, Longines recently marked a successful end to the exhilarating His Highness Sheikh Mohammed Bin Rashid Al Maktoum Endurance Cup that is held annually at the Dubai International Endurance City. A true test of stamina and equestrian excellence, the race featured some of the most significant names from horse and endurance racing. Held on the 11th of January at the Dubai International Endurance City as it is every year, the ‘His Highness Sheikh Mohammed Bin Rashid Al Maktoum Endurance Cup' this year witnessed Sheikh Rashid Dalmook Al Maktoum from the UAE emerge victorious amongst the talented participants. Beginning in the early hours of the morning, the exciting Endurance Race is a competition in which riders have to co ......read more

Boggi Milano SS 2014 preview

Boggi Milano SS14 collection is cheerful and particularly willing for a change – a jubilation of bright colors from coats and jackets to the accessories.Suits characterized by 2 buttons with varied fits and revers, ticket pockets and boat-shaped breast pockets. This offer constantly embodies a sober elegance, ranging from grey plaster shades to several shades blue, from light blue to cobalt blue.A selection of fabrics of very high level was carried out amongst the best Biella woolen mills. This includes variations with high yarn counts and silk blend fabrics exclusively for Boggi Milano.A “come back” of patterns for Prince of Wales jackets, vicky and over check jackets which characterize woolen blazers, silk or linen blend blazers also available on brighter shades. Unlined items and ultra- ......read more

Bershka spring/summer preview 2014

INDIGO HAS THE LEAD ROLE THIS SEASON AND FLORAL PRINT IS ITS BEST COMPANIONThe brand presents their spring/summer 2014 preview for the main line Bershka and the young line BSK, where indigo is the key color combined with red and beige. The sportluxe look gains strength through feminine patterns mixed-up with sweatshirts, crop cuts and slip- on shoes.The Floral print is gradually introduced as a preview of what to comes for Spring, while blue is the color seen in fabrics such as chambray, denim or different embossed materials.BSK:Bsk follows its big sister playing with an indigo palette in a collection based on comfortable garments, floral print and light fabrics.Florals are combined with different hues of blue and contrasting prints. California beaches seem to be closer than ever thanks to ......read more

EL PRIMERO 410 In the footsteps of a legend

A movement well-known to collectors beats at the heart of the latest Zenith watch: Calibre 410. Created in 1969 as a variation of the legendary El Primero, it combines the performances of the world's most accurate automatic chronograph with triple calendar and moonphase indications. Steadily perpetuated over the years, it now appears in a form bridging past and present, orchestrated around a display loyal to the historical model, while the case displays resolutely contemporary lines.While one man took a small step that proved a giant leap for mankind by walking on the moon, Zenith did much the same for watchmaking that same year. After seven years of research, the Manufacture presented El Primero, the first ever integrated automatic chronograph, also equipped with a date and a tachometric ......read more

Pilot Montre D'aéronef type 20 GMT 1903 in the wake of the Aviation Pioneers

Since its founding in 1865, the Manufacture Zenith has been part of all the dreams and daring endeavours that transform utopian dreams into reality. Among the human adventures that have punctuated its history, there is one particular conquest that the brand accompanied right from its beginnings in the early 20th century: that of the air. Driven by the same enterprising spirit as these pioneers who gave life to Icarus' dream of flight, Zenith pays tribute to the Wright brothers through a watch issued in a 1,903-piece limited edition: the Pilot Montre d'Aéronef Type 20 GMT 1903. In their bicycle shop in Dayton Ohio, Wilbur and Orville Wright dreamed of wide-open spaces and freedom. These natural-born inventors conceived a first glider that they launched on the Kitty Hawk dunes in North Carol ......read more

IWC Schaffhausen announces three-year partnership with the British film institute

London, 16 December 2013 – The Swiss luxury watch manufacturer IWC Schaffhausen has been appointed a partner of the BFI (British Film Institute) and the BFI London Film Festival in partnership with American Express® for 2014, 2015 and 2016. IWC will also be the headline sponsor of the BFI's fundraising gala LUMINOUS in 2015.The announcement follows IWC Schaffhausen's long tradition of supporting film-making projects – a tradition which is evidenced by its established partnerships with the Tribeca Film Festival, the Dubai International Film Festival and the Beijing International Film Festival, and which demonstrates IWC's passion for film. IWC will also become the Official Time Partner of the BFI and the BFI London Film Festival from 2014.“For many years now, we have had a passion for cinem ......read more

The Art of Olfactory Harmony Introducing Tiziana Terenzi

Pioneered by family owned company Cereria Terenzi Evelino (founded 45 years ago), Tiziana Terenzi is a brand like no other, depicting and capturing emotions to offer authentic fragrances that embody an intense journey into the sacred fire of the soul. Already exclusively previewing their current ‘Extrait de Parfum' collection, this month will also see the introduction of two evocative new fragrances – Lillipur and Maremma.With ancient origins dating back to the Roman days of the tales of Horace, and traces of the Terenzi family in 15th century Rimini, it was Guglielmo Terenzi a true lover of perfumes, especially colognes, who embodied the spirit of the inventor and the artist, following his ‘nose' to create exquisite fragrances in a small artisan laboratory in the family home – the bricks, ......read more

Refresh your wardrobe with Nayomi's fresh and new Spring 2014 collection

With the emergence of spring, our surroundings take on a radiant sheen and the air is filled with sweet fragrances. Lighting up the beautiful season further is the fresh and new Spring 2014 collection from Nayomi. Taking its inspiration from Mother Nature, Nayomi's new collection invites you to swathe yourself in petal-soft fabrics and a bouquet of vivid shades. Reminiscent of the flowers that blossom during spring, the new collection channels the renewing power of the season to lend a refreshing touch to your wardrobe. The following key ranges make up this collection:Jane: An astonishingly beautiful collection in blush pink satin and chiffon, accentuated with delicate ivory and gold lace.Athena: A glorious collection in radiant yellow with teal accents, Athena introduces a stunning new lo ......read more

EATALY Opens the Doors to its First GCC Outlet in Dubai, UAE

Dubai-High end Italian food market and restaurant chain, Eataly, recently hosted an elite event at the Dubai Mall on the 9th of December to launch its newest outlet. Counting a total of 18 outlets across Italy, Japan and USA,Eataly's latest outlet is also the brand's first one in the GCC. Known as the reference for Italian food, the chain opened its very first outlet in 2007 in Turin, Italy and boasts of the tagline, “Made in Italy.” Offering fresh food in numerous categories such as pasta, grappa, cheese, water, and meat among others,Eataly also has 11 restaurants and cafes that directly use ingredients from the market. Guests at the launch were welcomed with drinks as the new outlet was done up stylishly with cocktail tables and other such. Once the ribbon that was in the shape of braide ......read more

Zenith manufacture wins the “Sports Watch” Prize

The prize of the “Sports Watch” category has been won by the El Primero Stratos Flyback Striking 10th Tribute to Felix Baumgartner watch. The jury of the Geneva Watchmaking Grand Prix has thereby rewarded the first watch to break the sound barrier in a near space environment.Geneva, November 15th, 2013. The Geneva watchmaking Grand Prix aims to salute excellence in the field of watchmaking. Fifteen prizes reward the finest creations and the most important operators in the watchmaking sector.70 models were competing in the various categories, and a model from the Manufacture Zenith was honoured by the Grand Prix jury for the “Sports Watch” category at the prize-giving ceremony held in Geneva's Grand Théâtre this Friday.Like all models produced by the brand, this watch is totally in harmony ......read more

A Trendy Sports Line with Punt Roma, December 2013

Track suits are back in style and Punt Roma is making it happen. Introducing the Sports Line by Punt Roma; a collection of brightly colored sports clothing that will make it cool to get fit! Made of only the finest of materials, it's so comfortable you'll never want to take it off. ...read more

Interiors launches designer Calvin Klein Curator furniture collection

Dubai, UAE – December 2013: Renowned furniture brand, Interiors (a branch of Easa Saleh Al Gurg Group LLC), recently hosted an exclusive event to launch the luxurious designer Calvin Klein Curator collection in the UAE. Held on the December 11 at the Interiors showroom in Dubai, the event gave attendees an opportunity to be introduced to the stunning collection by Calvin Klein Home representatives including the President and CEO of Calvin Klein Furniture, Michael Foster. The event was also attended by Mrs Raja Al Gurg, Managing Director, Easa Saleh Al Gurg Group LLC and Abdulla Al Gurg, Group General Manager of the Group. The Curator collection by Calvin Klein Home boasts clean and pure lines, with patterns that reference proportion and balance. Reflecting the sophisticated philosoph ......read more

Uterqüe: The IT Bag is Back Dec 2013

If you're looking to update your wardrobe this fall, there's no better way than by visiting Uterqüe and checking out their handbag range. The Fall-Winter collection has so many styles to choose from; have your pick from totes, satchels and bucket bags… all very in this season! This fantastic range comes in so many different patterns and colors, that you'll be able to find anything for literally any occasion, whether it's going to school, work, running errands, or needing to add the right amount of flair to your outfit, you can't go wrong with Uterqüe....read more

Shop till you drop at Nayomi's Mega Sale starts 18th Dec 2013

Always committed to its wonderful consumers, Nayomi presents yet another opportunity for you to shop till you drop!Make sure you avail of the amazing offers on all Nayomi collections as the Nayomi Mega Sale gives you even further reductions! End the year with a whole new set of alluring silhouettes and beautiful fragrances from your favorite brand Nayomi!Sale starts 18th Dec 2013...read more

L'Oreal Professionnel's cutting-edge hairstyles rule the runways at Dubai's Fashion Forward first edition

Genevieve Carmichael-Thoris, the International Group Manager of L'Oreal Professionnel Color Collections enlightened audiences on the brand's latest hair color trends and stylesL'Oreal Professionnel's expertise in fashion trends was prevalent at the recently concluded Fashion Forward in Dubai as the Parisian House of hairdressing created all the hairstyles for the fashion shows at the event. The four days event saw L'Oreal Professionnel further strengthen their dedication to fashion as the official event sponsors delivered some exquisite hairstyles to the Fashion Forward runways, created exclusively with L'Oreal Professionnel products. Collaborating backstage with three noted salons in the region; Amro Ladies Salon, Pastel and Ted Morgan, the Parisian House of hairdressing showcased some cu ......read more

IWC Schaffhausen and Nico Rosberg launch the Mercedes AMG Petronas simulator in Abu Dhabi

Abu Dhabi, 31 October 2013 – FORMULA ONE driver and IWC Friend of the Brand, Nico Rosberg, and CEO of IWC Schaffhausen, Georges Kern, launched the MERCEDES AMG PETRONAS Simulator in Abu Dhabi while enjoying conversations about the worlds of watchmaking and motorsport. The simulatorwill be open for public use at The Galleria from 31 October to 7 November 2013. IWC has been the Official Engineering Partner of MERCEDES AMG PETRONAS Formula One™ Team since the beginning of this year.THE THRILL OF RACINGThe Swiss luxury watch manufacturer IWC Schaffhausen unveiled the MERCEDES AMG PETRONAS Simulator along with a pop-up exhibition of IWC watches in the Great Room of The Galleria on Al Maryah Island on 31 October 2013, in a bid to commemorate its official partnership with the MERCEDES AMG PETRONA ......read more

L'Oreal Professionnel presents the IT Looks F/W 13/14 Collection in a stunning fashion show in Dubai

The looks for the show were created by one of the world's leading hairdressers Bertram KainzerL'Oreal Professionnel recently hosted an exclusive event to present the IT Looks F/W 13/14 collection in Dubai. Held on the 2nd of December at the JW Marriot Marquis hotel, the dazzling event featured a dramatic show by ace hairdresser and international L'Oreal Professionnel Ambassador, Bertram Kaizner. One of the world's leading hairdressers whose styles are frequently visible at prominent fashion shows around the world, Bertram K lent his fabulous touch to the catwalk in Dubai as he fashioned a wealth of stunning hairdos that flawlessly conveyed the concept behind the cutting-edge new collection. Recognising the fact that today, trends, or what's considered “It”, can come from anywhere - runways ......read more

The Perfect Handbag by Punt Roma

Whoever said diamonds are a girl's best friend obviously didn't have the right handbag. The perfect bag not only accompanies you everywhere but it's comfortable to wear and matches your whole wardrobe! If you're looking for this bag then you need look no further than Punt Roma. This season Punt Roma introduces a selection of handbags to die for that will suit any taste....read more

EATALY Opens the Doors to its First GCC Outlet in the UAE

Dubai, December 9th - High end Italian food market and restaurant chain, Eataly, recently hosted an elite event at the Dubai Mall on the 9th of December to launch its newest outlet. Counting a total of 18 outlets across Italy, Japan and USA, Eataly's latest outlet is also the brand's first one in the GCC. Known as the reference for Italian food, the chain opened its very first outlet in 2007 in Turin, Italy and boasts of the tagline, “Made in Italy.” Offering fresh food in numerous categories such as pasta, grappa, cheese, water, and meat among others, Eataly also has 11 restaurants and cafes that directly use ingredients from the market. Guests at the launch were welcomed with drinks as the new outlet was done up stylishly with cocktail tables and other such. Once the ribbon that was in t ......read more

La Grande Classique de Longines 100 Diamonds – The fascination of timeless elegance and sparkling diamonds

La Grande Classique de Longines 100 Diamonds maintains all the characteristics of the original creations of this emblematic collection but now combines the classical elegance of those ultra-slim models with the sparkle of 100 diamonds. These new timepieces are dedicated to ladies who appreciate timeless elegance with a touch of sparkling refinement.Capturing the soul of Longines' earliest design tradition, the collection La Grande Classique de Longines was presented for the first time in 1992. Since then, these timepieces have become Longines' symbol of classical elegance and are extremely popular all over the world. The Swiss watch brand now refines this collection and launches La Grande Classique de Longines 100 Diamonds – new models which combine the typical elegance of this collection ......read more

Nayomi's Soiree Set is the Perfect Gift this Holiday Season

With the holidays fast approaching, it's often difficult to think of just the right gift for the special women in your life. Well, this season there is no need to fret because Nayomi has thought of it all for you… Introducing the Soiree Gift Set, the ideal token of appreciation to show just how much you truly care.An extension of the widely popular Soiree Eau de Parfum line, Nayomi now presents a luxurious set containing shower gel and body lotion along with the tantalizing fragrance. This incredible gift set is a blend of grace and elegance that will complement the beauty of any Nayomi woman!Gift the wonderful Soiree set this holiday and turn any simple moment into a spectacular occasion.Price: AED/SAR 239...read more

Paula Patton shines in Piaget

2014 Film Independent Spirit Awards nominations are announced with the finalists for the Piaget Producers Award(November 26, 2013 – LOS ANGELES) – Actresses Paula Patton and Octavia Spencer kicked off this year's award season with the announcement of the Film Independent Spirit Awards nominations, held at the W Hollywood. Ms. Patton, who wore Piaget to last year's Vanity Fair party, turned to the Swiss jeweler once again to add sparkle to her all-white look. She chose a pair of Piaget earrings in 18-carat white gold with pink tourmaline, purple amethyst, blue topaz, yellow citrine and pink sapphire for the press conference.Leading the pack for nominations are “12 Years A Slave” with seven nominations and “Nebraska” with six nominations. Contenders for the 7th annual Piaget Producers Award ......read more

Look of the week : Spice up Your Evenings with Punt Roma

Punt Roma has a look for every occasion… even for your nights out. There's no better way to look effortlessly beautiful than with Punt Roma evening collections. With dresses, heels and jackets in dark shades, nothing looks better or more elegant than Punt Roma's range. ...read more

International Advertising Association hosts its first Global Apprentice Conference in Dubai

In a bid to attract the best and brightest among the youth, the International Advertising Association (IAA) recently held a two day conference for junior and senior undergraduate students and young industry professional delegates. Held on the 8th and 9th of November at the Emirates Airline Training School and the first in a series of international career conferences by the association, the Global Apprentice Conference featured live direct speeches and panel discussions and attracted a wide spectrum of high profile professionals from the region and abroad as speakers and panelists. The event was made possible through the presenting sponsorship and support of leading regional media company The Choueiri Group, together with Emirates Group, Edith Cowan University and the American University in ......read more

Uterqüe Sunglasses for the Perfect Fit

Sunglasses say a lot about their wearer so what's most important is learning which ones suit you the best. Uterqüe's Style Guide will tell you which goggles suit your face perfectly enabling your beauty to shine through! With a selection to choose from, Uterqüe is sure to have something that will match your face shape to a tee!Butterfly-shaped sunglassesIf you're someone who isn't especially confident with your face, the butterfly shape is the way to go. It suits all face shapes and draws the attention away from your actual face with its slick design. For glamorous style and a bold look, Uterqüe has you covered.Round sunglassesFor someone who's into a classic look, round sunglasses are perfect for you! Retro sunglasses flatter almost any face shape, except those with round faces. If ......read more

The Longines Global Champions Tour 2013 – A thrilling finale in Doha

Doha (Qatar) / St-Imier (Switzerland), 24 November, 2013 – The 12th and final stage of the Longines Global Champions Tour took place in Doha from November 21st to 23rd at the world class Al Shaqab Equestrian Center. The best riders in the world competed for eventual victory in outstanding competitions. Scott Brash celebrated a double victory since he won the Longines Global Champions Tour Grand Prix of Doha on Hello Sanctos and has been crowned winner of the Longines Global Champions Tour. Equestrian sports at its highest level in stunning settings; these are the two pillars of the Longines Global Champions Tour. The 12th and final leg of this amazing series took place in Doha and marked the end of a successful tour that started in May in Madrid. The Al Shaqab Equestrian Center, a ......read more

Punt Roma Trend Alert: Equestrian-Inspired

Horseback riding has always been known as the sport of kings and what better way to look classy, elegant and sophisticated than by wearing the sport's attire? Punt Roma brings you the new Equestrian-Inspired collection, a range of comfortable and classic apparel that will make woman feel like royalty. ...read more

Uterqüe: Shoes for Any Lifestyle

This fall, Uterqüe has a treat for shoe lovers of all tastes! The new spectacular line of footwear is available in a variety of styles, colors and materials that even the most discerning of customers will love. From high-top boots, loafers and flats to stilettos and kitten heels, you'll find everything you need for any occasion all in one store. Produced with the utmost care in Spain, Uterqüe's shoes are made to withstand even the most chaotic of lifestyles. ...read more

A chronograph inspired by history, Baume et Mercier timepieces

On first sight, the trained eye will note the historic inspiration of the Clifton timepiece and in particular the hallmarks of the «golden fifties», a period considered by watchmakers as the golden age of wristwatches. The chronograph has been thoroughly reworked by the Baume & Mercier Design Studio to demonstrate balance through every detail of its design. This attention to detail imparts the full measure of tradition passed down through the abundant history of the watchmaker while bringing the model perfectly up to date.Stability characterizes the Clifton watch, with its sturdy, understated 43 mm steel case. Like all the pieces of this well-balanced collection, it contains a Swiss-made self-winding mechanical movement for reliability, endurance and precision (ETA 7750 Caliber). ......read more

Punt Roma Presents Business Looks that Rock

It's important to look your very best at work and it's sometimes difficult to combine comfort and professionalism but Punt Roma makes it possible. A variety of soft-to-touch fabrics are available in a range of styles that will please even the most discerning of shoppers. Choose from a wide selection of looks that will make you look forward to weekday mornings....read more

IWC Schaffhausen auctions unique piece and builds a school in Cambodia

Schaffhausen/Geneva, 19 November 2013 – A unique piece by the Swiss luxury watch manufacturer IWC Schaffhausen was among the timepieces under the hammer at the Sotheby's Geneva auction of Important Watches. The unique Big Pilot's Watch Perpetual Calendar Edition “Le Petit Prince” in platinum (Ref. IW502801) was sold for CHF 173,000. Together with the Antoine de Saint-Exupéry Youth Foundation, IWC is using the proceeds to support the construction of a school with a library in Cambodia, thereby contributing to the fight against illiteracy.Seventy years following the first publication of “The Little Prince”, the most successful work by Antoine de Saint- Exupéry, IWC Schaffhausen has again made a special contribution to supporting the Antoine de Saint-Exupéry Youth Foundation. The Swiss lux ur ......read more

The Longines Heritage 1968 – Elegance in a square case

Fully refurbished in 2012 to mark the brand's 180th anniversary, the Longines Museum houses many treasures including a magnificent square timepiece that was the inspiration for the Longines Heritage 1968. Chic and avant-garde, this new model, available in two sizes and two different materials, is a further addition to the brand's Heritage line, and offers a journey through time.With its daring aesthetic aspect, the Longines Heritage 1968 was inspired by the collections in the Longines Museum. Located at the heart of the Longines head office in St-Imier, the Museum was completely refurbished in 2012 to mark the brand's 180th anniversary. The exhibits are evidence of Longines' rich history, based around its core values and themes, namely elegance, watchmaking tradition, innovation, sport and ......read more

Uterqüe Pieces to Accentuate

Uterqüe has a real gem of a jewelry collection this season… literally! Uterqüe's Autumn/Winter range is all about stones and the bigger, the better. The brand incorporates various sizes and colors of stones into their bracelets, necklaces and rings that will add the right amount of glam to any outfit. Fusing style and antiquity, Uterqüe manages to create something that is completely modern and full of elegance. If you're looking for jewelry to accessorize your outfit for a night on the town or a simple casual dinner, you need look no further than your nearest Uterqüe outlet. ...read more

Zenith watches announces Dr. Majd Naji as its “friend of the brand”

Luxurious Swiss watchmaker, Zenith, represented by Regional Brand Director, Mr. Georges Bechara recently announced prominent cosmetic dentist Dr. Majd Naji of Liberty Dental clinic as the brand's regional Ambassador in the presence of His Excellency Dherar Benloul Al Falasi, General Director of Al Watani Al Emarat institution, and other well-known Arab businessmen including Mr. Nabil Abu Issa, the Vice Chairman & President of Qatar's leading luxury retail group Blue Salon, and Mr. Akram Miknas, Chairman of the Middle East Communications Network. The event also witnessed the attendance of celebrities and the press of the region and was held at the Godolphin ballroom at the Emirates Towers hotel in Dubai.Mr. Georges Bechara said, “Ever since the brand's inception in the Jura Mounta ......read more

House Of Sillage releases New Jeweled Limited Edition Fragrance Case

IN HAND-PAINTED ENAMEL AND WHITE GOLD FOR FALL 2013Luxury haute parfumerie artfully fuses precious fragrances with rare jewels in exclusive new product design.House of Sillage, a leader in the world of Haute Parfumerie, released the third very Limited Edition Private Collection luxury Travel Perfume Case this fall at the TFWA World Exhibition in Cannes. The historic black-and-white marble floors of the Palace of Versailles inspired the third, and only one of ten Private Collection Travel Case. The case features the classic tile design hand made in black and white enamel and finished with nearly 6 carat round brilliant-cut colorless diamonds. This unique piece is adorned with a 1.9 carat Black Diamond, which brings the total to 769 gemstones all handset on an 18K white gol ......read more

Mickey and Minnie Mouse Star in Bershka's new capsule collection!

DISNEY SNEAKS IN YOUR CLOSET THANKS TO THE MOST ICONIC ANIMATED COUPLE! Bershka presents a capsule collection with the most loved Disney characters. Mickey and Minnie form the cast in this street wear collection with a color palette in red, black and white. The iconic ears appear on t-shirts, sweatshirts and a beanie creating a playful pop look. Whether you want to dress it up or down, the collection is versatile and easy to wear. Fabrics set the difference which includes neoprene, the key material of the season, giving a modern look to basic garments such as the sweatshirt or the crop top. Tops in sheer add a touch of sophistication in a collection that brings a statement message: fashion is about having fun....read more

Calzedonia Beachwear

Bollywood Style FW 2013-2014Black, teal and a riot of colored stones and sequins! Calzedonia's beachwear capsule collection draws its inspiration from the lively, dancing world of Bollywood. This is one of the novelties Calzedonia presented for Autumn Winter 2013/2014 and also as a flash cruise. Bikini or one-piece, the beachwear sparkles reverberating the richness of the dresses in Hindi films, the Oriental zest.The Bikini is proposed in teal or the black push-up version, both enlivened by mini sequins and multicolored stones. This dual choice is combined in the sexy swimsuit with deep cleavage.A niche collection created to pay homage to Bollywood, synonymous with music, dance and creativity, perfect for a special Christmas gift and as an accessory.About Azadea Group Holding SAL: Az ......read more

Add a further touch of bridal brilliance with Nayomi's signature bridal collection

Nayomi adds their own special touch of bridal brilliance to every girl's wedding day, with their signature bridal collection known as Fairouz. This magnificent collection comprises of an elegant assortment of long dresses and matching robes; ensured to make every bride the picture of radiant beauty.The Fairouz bridal collection combines delicate materials, such as the most luxurious satins and delicate mesh that are transformed with the use of stunning embroidery, all of which is unified in a beautiful and serene palette of white, ivory and peach-blush.Recognizing the fact that a wedding is the most important day of a woman's life, Nayomi's Fairouz collection will ensure the bride maintains her dazzling beauty, long after the ceremony is over. ...read more

Punt Roma Presents a New You with Blue

A hot upcoming trend this season is the incorporation of blue into multi-colored outfits. Punt Roma takes the calmness of blue and adds a twist with the inclusion of artistic elements to spice up your wardrobe. Feel brand new with Punt Roma's new Autumn/Winter Collection....read more

Nayomi's pick of the week : Sandy Glamour Promo Nov 2013

A new value concept, the Sandy Glamour Promo offers glamorous short dresses and babydoll sets in vivid colors, spectacular designs and only the most delicate of materials. Adorned with lace and ruffle details as well as flirty bows, this range is not only playful and fun but is attractively priced as well!Price: 169 SAR / AED...read more

Unveiled at the Dubai International Motor Show, the first Arabian Hypercar “Lykan HyperSport 2014” is all set to conquer ...

Dubai, November 2013 – Subsequent to a teaser campaign revealing images of the car in 2012 and unveiling the first Lykan HyperSport model at the Qatar International Motor show in January 2013, prominent automotive company, W Motors S.A.L has finally launched the “Lykan HyperSport 2014,” the first Arabian hypercar in the world. The company represented the Arab world as the First Arabian manufacturer of Hypercars and officially marked the World debut of the “Lykan HyperSport 2014” (Pre Production Running car), an exterior prototype of the “Lykan HyperSport” (special W Motors Blue color) and the World Premiere of the design of the 2015 SuperSport model at the Dubai International Motor Show.The stunning car, which will be ready for delivery by the first quarter of 2014, was introduced at the s ......read more

Boggi hosts a Great Gatsby themed cigar night for their clientele at the BICE in Bahrain

Leading Italian menswear retailer, Boggi Milano recently hosted an exquisite event for their loyal clientele in Bahrain including high profile individuals and patrons of the brand. Held on the 29th of October at the BICE restaurant, the Great Gatsby themed cigar night transported attendees to the exciting Roaring 20s in the presence of Azadea top management as well as the holding's partner Abdulwahab Al Hawaj.Boasting of an astounding ambiance that was reminiscent of the setting of the Great Gatsby, the restaurant was adorned with mannequins dressed in Boggi items inspired by the exhilarating era. Entertainment was provided by a live saxophonist adding glitz and glimmer to the 1920's set up. Meanwhile, VIP guests were offered an array of cigars and drinks while mingling with th ......read more

Baume & Mercier commemorates the UAE National Day with the special, limited edition Capeland watch

Dubai, UAE; On the occasion of the UAE's 42nd National Day, acclaimed Swiss watchmaker, Baume & Mercier shows its love for the nation with a specially crafted limited edition timepiece; the Capeland. Flawlessly embodying the richness and refinement of this country, the Swiss maison d'Horlogerie's ‘United Arab Emirates Edition' Capeland timepiece is a fitting and popular tribute to the glorious occasion. The limited edition watch was especially designed to represent the colours of the UAE flag and is a true reflection of Baume & Mercier's dedication to the nation, further reiterated by the fact that the brand's only boutique in the world has its home in the world-renowned Dubai Mall.The UAE Edition Capeland flyback chronograph has a diameter of 44mm. The off-white dial features a re ......read more

Feel glamorous when you wear Nayomi's gorgeous Fain Long dress

Wholeheartedly committed to keeping their clients glamorous, Nayomi constantly strives to deliver beautiful silhouettes that combine style, sophistication and comfort.In line with their dedication, Nayomi presents yet another gorgeous and unique garment that will enhance the beauty of every woman; the stunning Fain long dress! Elegant and a real head-turner, the Fain long dress is an eye-catching silhouette with stylish fuchsia guipure lace on silver satin. Contrast fuchsia chiffon flounces cascade down the front with a panel insert on the back. A daring high split with darling flounce edging rounds off the striking look.Channel the goddess within you every time you wear Nayomi's gorgeous Fain long dress!...read more

Patrimony Contemporaine Ultra-Thin Calibre 1731

The melody of a unique timeIf there is one art that few watchmakers truly master, it is that of striking mechanisms, the horological complications acknowledged to be the hardest of all to produce. The Manufacture Vacheron Constantin has been creating such miniature marvels for over two centuries, and is now laying a new milestone with the Patrimony Contemporaine Ultra-Thin Calibre 1731, bearing the prestigious Hallmark of Geneva. This masterpiece of virtuosity combines the complexity of a striking mechanism with the additional challenge of producing the thinnest minute repeater calibre and the thinnest minute repeater watch on the market. At just 3.90 and 8.09 mm thin respectively, both the movement and the timepiece housing it are dedicated to the most accomplished expression of the watch ......read more

Boggi Milano treats its VIP clientele to an elegant evening onboard a yacht in Dubai

Leading Italian menswear retailer, Boggi Milano, recently hosted a luxurious evening for its VIP clientele in Dubai. Held on the 26th of October on an elegant yacht at Dubai Marina, the event witnessed the attendance of Italy's Ambassador to the UAE among other high profile individuals and patrons of the brand residing in the UAE. Boggi Milano's CEO, Mr. Carlo Zaccardi, as well as the Product Manager, Mr. Claudio Zaccardi, personally welcomed the esteemed guests onboard the yacht. Flaunting an ambiance that echoed the lavishness that Boggi Milano is known for, the yacht was adorned with a special red carpet that guests walked on as they entered. The four hour ride witnessed the attendees mingling as they were treated to a copious selection of drinks and canapés. The entertainment for the e ......read more

Celebrated actress Cyrine AbdelNour graces Nayomi Dubai's Big Pink Ball as Guest of Honor

Prominent nightwear and lingerie brand Nayomi, recently lent its support to the inaugural Nayomi Dubai's Big Pink Ball that took place at Meydan Racecourse, on the 24th of October. As headline sponsors of the event, Nayomi made a substantial contribution towards a noble cause and helped raise funds for breast cancer awareness in the Middle Eastern region.Held at the Sky Bubble in the Meydan Racecourse, the entertaining event was given a further touch of glamour owing to the presence of Nayomi's Guest of Honor, renowned Lebanese actress, Cyrine AbdelNour. Speaking at the event, Cyrine said, “It is my honor to be part of the noble and brilliant Nayomi Dubai's Big Pink Ball! This stylish event uniquely highlights the seriousness of breast cancer and I am proud that Nayomi has imparted immense ......read more

Add a Dash of Elegance to your Nighttime Routine with Nayomi's Aria Range

With a touch of glamorous make-up and the perfect outfit, we all know how to look our best when we step out of the house every day. However, at Nayomi, we want you to look and feel just as glamorous when you go to bed!Introducing the elegant Aria collection, an exquisite range featuring a paisley silk print combined with delicate black lace and fine black satin. Feminine styles, attractive flounce hems and lace-up ties add to the drama of this sensous yet exquisite range. Looking elegant and feeling this comfortable has never been so easy!Pieces in the Aria Collection include:Long Dress (burnout): A show-stopping burnout paisley print long dress with deep neckline, lace cups, cross strap at the back and high split at the flounce makes for classy nighttime wear.Capri Set (burnout): Re ......read more

Chloé Launches Exclusive Collection of Original Creations in a "mountain chic" spirit

For this year's holiday season, Chloé has created an exclusive collection of original creations in a "mountain chic" spirit. A fresh color palette RANGING from beige to grey, WITH ACCENTS OF mint green and deep blue, all warmed by a subtle pale pink gold finishing. small leather goods, flat pouches with fur bracelets, the new icon Alice bag in an ultra-mini version and the MASTERPIECE piece of this collection ... a completely fur backpack in VIBRANT peacock blue !A l'occasion des ftes de fin d'année, la maison Chloé a imaginé une collection exclusive de créations originales dans un esprit « montagne chic ».Une palette de couleurs fraîches allant du beige au gris en passant par un vert menthe et un bleu profond, le tout réchauffé par une subtile fin ition or rose pâle.Une offre de ......read more

W Motors unveils its First Arabian Hypercar Production, the “Lykan HyperSport 2014”, at the Dubai International Motor Sh ...

Dubai, November 2013 – Headquartered in Dubai for over a year now, prominent automotive company W Motors S.A.L has been diligently working to launch its first Arabian Hypercar Production, the “Lykan HyperSport 2014”, touted as the most luxurious, exclusive and technologically advanced hypercar in the world. The company is representing the Arab world as the First Arabian manufacturer of Hypercars and will officially mark the World debut of the “Lykan HyperSport 2014” (Pre Production Running car), an exterior prototype of the “Lykan HyperSport” (special W Motors Blue color) and the World Premiere of the design of the 2015 SuperSport model at the Dubai International Motor Show.The most anticipated sports car of the year, the Arabian Hypercar, will be exhibited at the Dubai World Trade Center ......read more

Nico Rosberg, IWC Friend of the Brand, to launch Mercedes AMG Petronas Simulator at the Galleria in Abu Dhabi

Abu Dhabi, 24 October 2013 – The Swiss luxury watch manufacturer IWC Schaffhausen is pleased to announce that IWC Friend of the Brand Nico Rosberg from the MERCEDES AMG PETRONAS Formula OneTM Team and Georges Kern, CEO of IWC Schaffhausen, will kick off the 2013 Abu Dhabi racing week by test driving a MERCEDES AMG PETRONAS Simulator at The Galleria on 31 October. The Simulator will be presented at the Great Room of The Galleria, home to the newest boutique of IWC Schaffhausen, on Al Maryah Island between 31 October and 7 November 2013.IWC Schaffhausen will be bringing the MERCEDES AMG PETRONAS Simulator to the Great Room of The Galleria in Abu Dhabi between 31 October and 7 November 2013. Coinciding with the 2013 FORMULA 1 ETIHAD AIRWAYS ABU DHABI GRAND PRIX race, the exhilarating Simulato ......read more

Vacheron Constantin unveils a stunning array of timepieces at the Bahrain Jewellery Fair 2013

Vacheron Constantin, the world's oldest Haute Horologerie manufacturer with more than 250 years of uninterrupted history, marked yet another successful appearance at the 22nd edition of Jewellery Arabia in Bahrain that took place between the 19th and 23rd of November. Held at the Bahrain International Exhibition and Convention Centre, Jewellery Arabia is considered as the largest and most prestigious jewellery exhibition in the Middle East and showcases unparalleled collections from distinguished watch and jewellery manufacturers. Vacheron Constantin, regular exhibitor at the celebrated fair, this year also revealed stunning timepieces such as the Patrimony Traditionnelle Haute Joaillerie, that blends aesthetics, craftsmanship and technics. Among the diverse timepieces sh ......read more

Experience True Elegance with Nayomi's Fain Collection

This season Nayomi brings you a range fit for a queen – the Fain Collection. An opulent and eye-catching collection in luxurious pewter colored satin and rich purple chiffon, Fain is truly captivating with its sheer elegance and exquisite style. Guipure lace embellishments add an element of sophistication to the pieces whilst plunging necklines and daring cuts enable this collection to bring out the goddess in every woman.Pieces in the Fain Range include:Short Dress (satin): A lace-embellished neckline and crossover back, combined with a playful frilled hemline, make this the perfect short dress.Long Dress (satin): The long dress is a head-turning and elegant silhouette with stylish guipure lace on silver satin. Contrast purple chiffon flounces cascading down the front with a panel insert ......read more

Swiss Watch Manufacturer Zenith becomes the strategic partner of the Dubai International Art Symposium

The esteemed event is held to honor the contribution of art and creativity towards humanitarian causesBased on the theme, "Spirit of Art: Man's Heartbeats," the first session of the Dubai Art Symposium was declared open by the Rashid Pediatric Therapy Centre, organizing committee of the event. The event is held in a bid to support students and children with special needs and also backs the Emirates' tender to host the “Expo 2020.” Illustrious Swiss watch manufacturer Zenith became the strategic partner for this great event, which drew together 26 artists from 18 Arab and foreign countries, keen to spread the message of art and creativity in the region.In addition to the presence of the world's greatest artists under one roof, the opening event also witnessed the attendance of oth ......read more

Parfums De Marly honor the regality of Arabian horses with their new Arabian Breed collection

Illustrious perfumer, Parfums De Marly, is renowned for paying homage to the magnificence and elegance of horses. Dedicating diverse scents to these majestic steeds, Parfums de Marly latest collection of perfumes, Arabian Breed, pays tribute to the strength and refinement of Arabian horses. Each perfume in this stunning collection has been named after an Arab horse and epitomizes the values attributed to each horse through its packaging and unique notes. The collection is made up of the following scents:Hamdani: The Hamdani was often considered as the symbol of power and beauty and was thought to be a pure and athletic horse. The fragrance divulges an elegant masculinity as the firmness of the leather and tobacco notes are merged with honey and cloves delivering a remarkably authentic scen ......read more

Tezenis presents its Autumn/Winter Collection 2013-2014

From basics to sexy cotton lace, truly dedicated to keep you warm this seasonDual core for Tezenis intimates this season; a game of opposites, so to speak! On one hand, the Autumn/Winter collection presents its basic selection with simple lines developed almost exclusively in cotton and, on the other hand, a series of extremely sexy pieces with looks and nuances bordering the limits of boldness.The basic collection offers a wide array of designs featuring macro-contrasting tones, easy to read prints, timeless polka-dots, accompanied by more wintry choices articulated in pastel, relaxing colors. Details such as heart-shaped buttons or ribbed inserts adorn some of the garments. The basic collection also boasts a slight use of lace in an extremely neat and simple way, combined with jersey in ......read more

October Lookbook:Full-on Autumn

BERSHKA PRESENTS ITS LATEST FOR BRINGING IN THE NEW SEASON WITHOUT SACRIFICING STYLE Bershka moves into autumn with tempting designs such as mini dresses with long shirts, high-waisted skirts and cropped tops. To combat the cold, Bershka proposes woollen coats and heavy wool hats. The autumn looks are completed with ankle boots, oxford shoes and golden tones in bracelets and rings. BSK girls' fashion pushes it to the edge with baggy pants, head-to-toe prints and dungarees for a cutting-edge result. A fun twist is provided through combined patent leather shoes with mini socks and headbands and hats featuring mini ears. About Azadea Group Holding SAL Azadea Group is a premier fashion and lifestyle retail company that owns and operates more than 50+leading international franch ......read more

Unmanageable, rebellious hair is a thing of the past with L'Oreal Professionnel's Liss Unlimited

Recurrent issues read in hair/beauty sections in magazines and blogs are: how to give smoothness to unmanageable and rebellious hair. A concern that is not uncommon in the Middle East where humid climate is the foremost enemy of perfect smoothing hair! Presenting the 1st climate-proof program, L'Oreal Professionnel's Liss Unlimited range is perfect to combat rebellious, frizzy and unmanageable hard to untangle hair!Delivering 4days of perfect smoothness even with 80% humidity, the Liss Unlimited program begins with an in-salon service called Lissceutic and subsequently moves onto the home routine.The in-salon service is the first oil-smoothing treatment for extreme volume reduction and anti-frizz effect; thereby protecting and disciplining hair byproviding instant and visible results ......read more

Be Stylish and Stay Comfortable with Nayomi

This season Nayomi offers its loyal customers a special treat in the form of long dresses. Introducing the ‘Two Long Dress Glamour Promo'… where you'll get two for the price of one! Made of smooth satin, these flattering long dresses will ensure you stay comfortable while looking extremely sensuous with the revealing high split at the side front.Available in both light and dark shades, this promo is sure to suit even the pickiest of customers. This offer includes the following ranges:Lara: Available in rich purple and black satinMelani: Available in contrasting shades of coral satinPrice: 199 AED/SAR...read more

Interiors unveils exclusive Calvin Klein Curator collection at World Luxury Expo Abu Dhabi

Abu Dhabi, UAE – September 2013: Interiors, the well-known furniture company, was among the exclusive names that represented the furniture sector at the recent World Luxury Expo 2013 – The Middle East series. The event, an exclusive platform to showcase the world's leading luxury brands, took place between September 27th and 29th, at the Etihad Ballroom in the Emirates Palace Hotel in Abu Dhabi. The third edition of the opulent expo was a success in Abu Dhabi and will now move on to Doha as it steadily gains momentum in this region. The highlight for Interiors at this edition of the World Luxury Expo was the launch of the exclusive Calvin Klein Curator collection in the UAE and GCC. The collection is an elegantly detailed line of furniture, distinguished by refined finishes, discreet ......read more

Promod goes pink in support of breast cancer awareness month

Well-known fashion brand, Promod held a series of unique activities on the 10th of October to mark breast cancer awareness month. As a mark of respect to the cause and in a bid to raise awareness about it, the prominent brand hosted a synchronized event across all their stores in the UAE revolving around the Breast Cancer “Think Pink” theme. As part of the campaign, the staff of each store sported the pink ribbon that is synonymous with the cause. Additionally, every guest to the store on this day was treated to a special pink cupcake embellished with the pink ribbon that reiterated both the significance of the cause and Promod's dedication to it.A fashionable touch was lent to the event held at the Dubai Mall branch of Promod as the occasion coincided with the Vogue Fashion Dubai experien ......read more

Zara Home presents the Fall/Winter 2013 Collections

Graphic StudioThis collection, clearly influenced by Optical Art, is surrealism in black and white, in which all the items form a set of optical illusions. The abstract figures and prints combine with graphic designs to create an effect of movement. The stripe prints appear in different scales and lengths and mix with black and white paisley, with the occasional fleck of red.HotelZara Home's most sober collection this season is inspired by old-fashioned monograms, elegant with their pure lines. Colours such as white, beige and gold appear on silk and satin prints.MulticultureA journey through time that revives classic tie print patterns, floral designs or traditional folk patchwork designs, combining them with shirting fabric with Oxford-style stripes, chambray and denim. An attractive car ......read more

Longines Official Timekeeper of the Qatar Prix de l'Arc de Triomphe

Paris (France) / Saint-Imier (Switzerland), 6 October 2013 – After their victory in the Prix de Diane Longines in June 2013, Thierry Jarnet and Treve won the Qatar Prix de l'Arc de Triomphe on Sunday 6 October 2013. Longines was partner and official timekeeper of the event for the third consecutive year. As partner of France Galop and of the Qatar Racing and Equestrian Club, the Swiss watch brand was the title partner of another international Group 1 race on the same day, the Prix de l'Opéra Longines, won by Christophe Soumillon on Dalkala.The Longchamp racecourse opened a new chapter in its history on Sunday 6 October 2013. The day was marked by the victory of Thierry Jarnet on Treve, the winners of the Prix de Diane Longines in June 2013, at the Qatar Prix de l'Arc de Triomphe. Treve ran ......read more

ZENITH INVITES ITS FANS TO TAKE PART IN THE “EL PRIMERO LIGHTWEIGHT EXPERIENCE”

Zenith offers a blend of lightness, daring and innovation through an exclusive version of its El Prmero Striking 10th chronograph characterised by an emphasis on high-tech materials. Issued in a 100-piece limited edition, the El Primero Lightweight model teams a titanium and silicon movement with an ultra-sporty carbon case. In parallel with this launch, the brand with the guiding star is organising a competition exclusively reserved for its Facebook fans who can try their luck and attempt to win an unforgettable Zenith experience linked with the theme of lightness. To mark the launch of its new model and to reward its constantly growing Facebook community, Zenith is inviting its fans to take part in the “El Primero Lightweight Experience”. Via a dedicated platform featuring an original de ......read more



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