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Air MAT to the rescue! The new UN-DE-TEC-TABLE matte fi nish foundation by Bourjois

Saturday, August 1, 2015/ Editor -  

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AT LAST!

You can’t see it, but it changes everything! Developed especially for skin in pursuit of a smooth, matte fi nish, without shine.
Bourjois innovates a matte fi nish without the heaviness, even coverage without the thickness, a long-lasting formula without the mask effect…

A delicately soft second skin effect.

Light and airy
Indulge in a perfect complexion and the feeling of bare skin

Air, air!
Say farewell to skin concealed with heavy foundation.
Air MAT is infused with air, creating a super soft, smooth texture.
It erases defects and evens skin tone with a natural, imperceptible veil.
What a delightful sensation - it feels like bare skin, letting it breathe comfortably, and a perfectly even complexion!

Apply… then forget it for 24 hours!
A trusted ally for your skin, Air MAT holds for 24 hours…
Using specially-coated pigments that provide fresh, long-lasting colour
throughout the day. Evanescent, non-greasy oils bind the pigments
to the skin, providing a foundation that lasts all day long.
Ideal coverage and a fl awless skin tone!

Stay shine-free without a masking effect…
The number one enemy of a perfect complexion?
Stubborn shiny patches that mar the complexion and break through powder during the day.
Air MAT’s extra-fi ne mattifying powder, zinc extract
and tiny silica beads absorb excess sebum with no mask effect.
It evens your complexion and erases imperfections,
leaving you with beautiful skin!

8 natural shades
There’s an Air MAT for a wide range of skin tones, available in 8 natural colours… designed to brighten up lacklustre skin!

2 light skin tones
Slightly rosy shades, they thoroughly blend with the lightest skin tones.

5 medium matte skin tones
From beige to golden tan, they enhance the glow of medium and tanned skin tones.

1 mediterranean tone
It contours perfectly with darker skin tones and makes the complexion glow.

THE “PERFECT COMPLEXION” ROUTINE WITH Air MAT

1 eliminate shine. Apply Air MAT to the face and neck with your fi ngers, evening out the complexion and correcting shiny patches on your entire face.
2 lighten darker areas on your face with CC Eye Cream (21 Ivoire, 22 Beige Clair, 23 Beige Doré).
3 sculpt. Boost your natural radiance with a hint of blush on your cheeks. (54 Rose Frisson, 16 Rose Coup de Foudre, 03 Brun Cuivré).

Easy colour choice

It’s impossible to choose the wrong tone
The colour of the pack (with its “stylish” chrome cover) matches the foundation inside.

It’s easy to remember your colour
Shades are numbered from 1 to 8, to make life easier.

• 87% agree that the foundation erases imperfections and makes your skin look beautiful.
• 84% thought they achieved a matte complexion that felt comfortable.
• 81% thought that Air MAT allowed their skin to breathe.
(Tested by 31 women.)

Available at BOOTS, AED 79


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