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Souq.com fuels smartphone growth via e-commerce in the Middle East as the exclusive Partner for Huawei Honor 4X

Sunday, August 23, 2015/ Editor -  

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Special Offer to win 10 Airline Tickets at the Launch Sale at 1pm on 25th August

23 August 2015, Dubai: Souq.com, the leading e-commerce site in the Middle East is set to further fuel e-commerce and smartphone growth in the region as it exclusively partners to bring the world’s No.1 smartphone e-brand’s second device, Honor 4X, to the market. With high GDP per capita and the highest smartphone penetration rate in the world, the Middle East represents one of the fastest growing e-commerce markets. The online retailer is spearheading this growth through making globally revered smartphones accessible to consumers via its unique partnerships. Honor 4X will be sold exclusively on Souq.com from 25th August at AED 599 in the UAE and 599 SAR in KSA.

After the launch of the Honor 6 Plus in May, which sold out on Souq.com in one week, the retailer is expecting a similar response for the Honor 4X which is already a global top seller owing to its performance and great value.  During its launch in India, it was sold out in less than 1 minute on the launch day. To support the launch, Souq.com is pleased to announce special launch day offer to win 10 airline tickets worth AED 3,000 for 10 lucky customers (6 in KSA, 3 in UAE and 1 in Kuwait) who buy Honor 4X on 25th Aug. The Launch Sale will start at 1 pm UAE time on 25th Aug (12 noon in KSA and Kuwait). As a limited time offer, Souq.com will also be providing a free 16 GB SanDisk Class 10 memory card with the smartphone

Ronaldo Mouchawar, CEO & Co-Founder of Souq.com commented, “After a hugely successful launch of the Honor 6 Plus, we are delighted to be the exclusive partners bringing Honor 4X to this region. With the entry of numerous smartphone players, the customers today are focusing on specs to price ratio so we at Souq.com are championing the factory-to-consumer model as it is opening the market up in terms of product diversity for our customers, as well as making high-spec, world-leading technology more accessible. As the largest e-commerce website in the region Souq.com is aims to continually support the growth of smartphones via e-commerce through exclusive launches like Honor 4X.”

Honor 4X has already impressed global consumers with its regular-usage battery life of up to three days, 64-bit processor allowing for a super strong performance, high 4G network connection rate and its 5 MP front and 13 MP rear cameras. It has a large 5.5” HD display and sports 2GB RAM.

Souq.com is seeing continued growth in online shopping. Currently, one in two consumers in the UAE has shopped on Souq.com, with an item sold every 1.5 seconds. As more consumers are turning to the largest online shopping destination in the Arab world, expectations are also increasing. Souq.com ensures customers are provided with secure payment options through credit or debit card as well as Cash on Delivery, fast delivery, as well as a one-year warrantee on all electrical goods. 


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