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Air MAT by Bourjois, the new UNDETECTABLE matte finish foundation

Air MAT by Bourjois, the new UNDETECTABLE matte finish foundation

Tuesday, October 13, 2015/ Editor -  

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Home >> Beauty and Cosmetics

Air MAT to the rescue!

AT LAST! 
 
You can't see it, but it changes everything! Developed especially for skin in pursuit of a smooth, matte finish, without shine. Bourjois innovates a matte finish without the heaviness, even coverage without the thickness, a long-lasting formula without the mask effect…
A delicately soft second skin effect.
 
Light and airy 

Indulge in a perfect complexion and the feeling of bare skin

Air, air! 
Say farewell to skin concealed with heavy foundation! 
Air MAT is infused with air, creating a super soft, smooth texture.
It erases defects and evens skin tone with a natural, imperceptible veil. 

What a delightful sensation - it feels like bare skin, letting it breathe comfortably, and a perfectly even complexion!

Apply… then forget it for 24 hours!

A trusted ally for your skin, Air MAT holds for 24 hours… 
Using specially-coated pigments that provide fresh, long-lasting colour throughout the day. Evanescent, non-greasy oils bind the pigments to the skin, providing a foundation that lasts all day long.

Ideal coverage and a flawless skin tone!

Stay shine-free without a masking effect…

The number one enemy of a perfect complexion? 
Stubborn shiny patches that mar the complexion and break through powder during the day. 
Air MAT's extra-fine mattifying powder, zinc extract and tiny silica beads absorb excess sebum with no mask effect!

It evens your complexion and erases imperfections, leaving you with beautiful skin!

8 natural shades
 
There's an Air MAT for a wide range of skin tones, available in 8 natural colours…designed to brighten up lacklustre skin!

2 light skin tones. Slightly rosy shades, they thoroughly blend with the lightest skin tones.
5 medium matte skin tones. From beige to golden tan, they enhance the glow of medium and tanned skin tones.
1 Mediterranean tone. It contours perfectly with darker skin tones and makes the complexion glow. 

Easy Colour choice

It's impossible to choose the wrong tone: The colour of the pack (with its stylish chrome cover) matches the foundation inside.
It's easy to remember your colour: shades are numbered from 1 to 8, to make life easier.

The 'perfect complexion' routine with Air MAT

1 Eliminate shine. Apply Air MAT to the face and neck with your fingers, evening out the complexion and correcting shiny patches on your entire face.
2 Lighten darker areas on your face with CC Eye Cream (21 Ivoire, 22 Beige Clair, 23 Beige Doré).
3 Sculpt. Boost your natural radiance with a hint of blush on your cheeks. (54 Rose Frisson; 16, Rose Coup de Foudre; 03, Brun Cuivré) 

•    87% agree that the foundation erases imperfections and makes your skin look beautiful.
•    84% thought they achieved a matte complexion that felt comfortable
•    81% thought that Air MAT allowed their skin to breathe

Tested by 31 women

Price: AED 79 / SAR 81 
Point of Sale: Wojooh, Lifestyles, Boots


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