• The store is currently operational, located at the emerging Al Awali District, Makkah
• With a variety of retail departments, the standalone store is set to deliver REDTAG’s ‘Always Fashionable, Always Affordable’ brand promise 
• REDTAG business performance at its peak in KSA with most of operations taking place in stores across the Kingdom
• Over 3.6 million REDTAG loyal customers are based in KSA
• Eight additional REDTAG stores will open in the Kingdom, by the end of 2016

Makkah, KSA, July 28, 2016:  Only a few months after its 10th Anniversary celebrations, REDTAG, the value fashion and lifestyle brand announced the opening of a new standalone store in Al Awali District, Makkah.

Now operational with five clothing and homeware departments, the new store is catering the needs of the emerging population of the Al Awali District, located at just 15 kilometers from the Holy Mosque of Makkah, and set to be one of the Province’s prominent residential areas.

Shehbaz Shaikh, the Chief Retail Officer at REDTAG said: “The Kingdom is one of our key markets, with an important share of our business operating in REDTAG stores across the country. There is an evident appetite for the value fashion retail among the growing population of the Kingdom, and our duty is to respond to it.  

“Our loyal customers’ base in KSA has been growing since we opened our first store to reach, today, more than 3.6 million. Our aim is to continue offering unparalleled value for money deals to our customers, while remaining faithful to our ‘Always Fashionable, Always Affordable’ brand promise.”

Present in 45 locations across the Kingdom, REDTAG has announced earlier this year that it is planning to have119 fully operating stores in KSA by the end of 2016, including eight new stores, set to open in the next few months in different parts of the Kingdom. 

With the focus on offering fashion for the whole family in an inclusive shopping environment that perfectly suits the Kingdom’s lifestyle and core family values, REDTAG Awali store offers shoppers a SAR 50 worth free voucher, for every purchase of SAR 250 or more. The offer is available until the 13th of August, 2016.