The Bold Brand Continues to Gain Popularity and Traction around the Globe

Dubai, UAE, July 28, 2016:   Huawei honor, the number one smartphone e-brand in the region has announced that its honor 5x topped the Amazon Best Sellers Lists in the U.S., Germany, France and the UK during the Amazon Prime Day - a one-day global shopping event hosted by Amazon for its Prime member customers. 

In recent months the stylish smartphone has continued to gain popularity and traction across over 20 global markets since its official launch at the Consumer Electronics Show (CES) in January 2016. Key to the success of the brand is its commitment to quality and innovation; honor 5x offers a series of industry-leading features including a sleek and flawless aluminum alloy body,  , intuitive fingerprint identification, and a smooth experience empowered by the 1.5 GHz Qualcomm® Snapdragon™  616 , Octa-core processor.  The concept driving honor’s growing success is the creation of an all-new smartphone brand specifically designed for the non-stop digital lifestyles of its young, adventurous and Internet-minded consumers.

The high-quality smartphone, purpose-built for millennials has also been noted by the media; and honor 5x has received a series of high profile, positive industry reviews. At CES 2016, honor 5x was presented with the Best of CES 2016 Awards and named as a top-pick by several influential consumer technology media including PCMag, Android Authority and Android Central. PCMag also noted honor 5x’s potential for market disruption saying “it is the one most likely to push the U.S. market forward, breaking Americans away from their carriers' line-ups, and opening them up to the huge world of unlocked phones.” Bild.de, a large media outlet in Germany reaching over 38 million readers recently named the Honor 5X “the best smartphone within a budget of EUR222”. Computer Bild, another influential media in Germany published a product review of Honor 5X where it reported that “Honor 5X has great performance in key features such as design, camera and display, fingerprint sensor and battery life, which effectively makes the phone stand out from the competition.”

Sales for the honor 5x have increased dramatically in recent months after the coveted smartphone hit the shelves across markets including key countries and regions such as India, Russia, Germany, France and the US. In addition to topping the Amazon Best Sellers Ranks, honor 5x also recorded the highest sales volume through online channels in France.