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ck one summer - a new fragrance Calvin Klein

Tuesday, April 7, 2015/ Editor -  

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cool off on the shore.
relax in shallow waters.
let your mind drift away. 

ck one summer Calvin Klein

relax. refresh. reenergize

ck one summer Calvin Klein opens with an icy gin and tonic accord with a crisp citrus twist. juniper berry and star anise surface with an effervescent and energetic edge in the middle. amberwood adds a beating sensation of bare sun-kissed skin at the dry dawn, offering a fragrance experience for both men and women inspired by the tropical blue sea.

fragrance: sparkling fruity citrus

top:    lime + lemon peel, juniper berry, iced watermelon
mid:    ginger root + ginger, star anise, wet cucumber
dry:     musk, amberwood, patchouli

the lineup includes:
eau de toilette spray        3.4oz/100ml

packaging

the iconic ck one summer Calvin Klein bottle reflects the beauty of a sun-drenched reef; the back of the glass bottle is textured with ripples, allowing the crystal-clear juice to enhance the illusion of patterns in the powdery sand of the azure sea.  

advertising

the ck one summer Calvin Klein fragrance advertising campaign features crystal clear waters and gleaming sunlight breaking through a scene that displays the bottle amidst the open seas on an adventurous boat ride. 

ck one summer Calvin Klein will be available globally beginning May 2015.

On Counter date: Mid April
Price: AED205
Point of Sale: Wojooh, Sephora, Paris Gallery, Debenhams and Vavavoom

 

 


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