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Hisham Wyne helps Mashreq Bank announce new vision and mission

International MC, presenter and speaker sparked engagement from 600-strong audience

December 2016: Mashreq, one of the leading banks in the UAE, hired international presenter, speaker and moderator Hisham Wyne to assist in disseminating the brand’s new values at a gala dinner held at Dubai’s five-star JW Marriott Marquis hotel in December 2016. The high-powered event was attended by Mashreq CEO Abdul Aziz Al Ghurair and a host of the bank’s most senior decision-makers.

The event’s 600 strong audience were taken through a schedule of team-building activities, entertainment and a speech by the CEO. LED dancers emblazoned the brand’s new values in light, and a full buffet was on offer for dinner.

During his speech, AbdulAziz Al Ghurair lauded the spirit of innovation inherent to the bank, and congratulated the team on Mashreq’s sustained success. He also unveiled the bank’s new values, mission and vision.

Presenter, MC and speaker Hisham Wyne expertly marshalled the event. He offered an introduction to proceedings before building applause and energy for a fun team-building exercise. He also facilitated the CEO’s speech, and mediated the unstructured audience Q&A that followed after.

“I am delighted to have been able to facilitate Mashreq Bank at a milestone event for the brand. It was particularly pleasing to be able to get everyone in the room involved, and to ensure that the CEO’s speech went well. The event marked a new direction for the brand – with a set of values aligned with current market needs and customer preferences. It was a pleasure working with the Mashreq team,” Wyne said.

Posted by : Dubai PR Network Editorial Team
Viewed 3922 times
PR Category : Banking & Investments
Posted on : Sunday, January 8, 2017  7:38:00 PM UAE local time (GMT+4)
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