Dubai PR Network, Online Press Release from Dubai and Middle East
Automobile & Motoring(Automobile)
Filter PR by
Continental named 2017 Tire Manufacturer of the Year by Tire Technology International
  • High-calibre expert panel honours tyre manufacturer’s exceptional investments in research and development, testing and production equipment
  • Vision 2025 triggered impressive number of projects in 2016
  • Over 150 million passenger car and light truck tyres were produced in markets including the Middle East region

Middle East – 20th February, 2017:  Continental, the premium German automotive manufacturer, has been honoured by trade journal ‘Tire Technology International’ for initiating key innovation and excellence projects over the past 12 months. Continental recently collected the award for ‘Tire Manufacturer of the Year,’ having competed with other leading tyre brands for the accolade. 

On its 10th anniversary, the Tire Technology International Awards for Innovation and Excellence, were held in Hannover, Germany,  near to Continental’s global headquarters, and decided by a high-calibre panel of 27 judges, including experts from Europe, Japan, India and the United States.

Projects which were highlighted during the awards included the opening of Continental’s High Performance Technology Center, the Taraxagum project that involved the industrialization of natural rubber from dandelion roots and the production of the first ever truck tyre with tread made of dandelion rubber. The judges also mentioned the announcement of a research and development centre for agricultural tires in Portugal, and the expansion of Continental’s truck tyre production operations in the Czech Republic.

Commenting on the award, Nikolai Setzer, a member of the Executive Board of Continental AG responsible for Corporate Purchasing and head of the Tire division said: “Receiving the award for ‘Tire Manufacturer of the Year’ is a significant achievement for Continental as it commends the brand for a variety of projects while we work within the scope of our long-term growth strategy, Vision 2025.”

Jose Luis de la Fuente, Managing Director for Continental Middle East added: “Continental is firmly on course to achieve its Vision 2025 across multiple markets, including those in the Middle East region, helping to produce the highest total of passenger car and light truck tyres ever achieved by the brand. The award highlights our premium brand’s efforts to further innovation and excellence in the sector.”

Since 2011, as part of Vision 2025, Continental’s long term strategy to increase sales, the premium German brand has already invested more than $3 billion in the construction of new production plants in China, Russia and USA. Over $350 million per year of this total has been invested in expanding the Corporation’s existing plants around the world. Along with the construction of Continental’s unique Automated Indoor Braking Analyzer (AIBA) at the Contidrom proving grounds, the opening of the High Performance Technology Center (HPTC) in Germany drew attention to the brand’s efforts to increase investment in research and development. For the first time ever, in 2016, Continental produced more than 150 million passenger car and light truck tires and achieved a significant regional balance between EMEA, The Americas and APAC in terms of production and sales.

Previous success at Tire Technology International includes an earlier award for ‘Tire Manufacturer of the Year’ in 2014 and an award for innovation which recognised tyre production for its ContiLifeCycle plant. This was due to the German brand’s unique integrated approach of combining hot and cold re-treading with a rubber recycling facility.

Posted by : Dubai PR Network Editorial Team
Viewed 12603 times
PR Category : Automobile
Posted on : Monday, February 20, 2017  2:56:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of
Previous Story : Al-Futtaim Automotive associates honoured at Mashkoor Award ...
Next Story : UD Trucks offers eight features for lowering the cost of own...
Email this article Print this article

Share this article with your friends and followers
Back to Section Home

Related Stories

Most Viewed Press Release posted in the last 7 days
Filorga Launches Lift Range [10834-Views]
Top Perfume Picks for Mother's Day @ [10718-Views]
Nissan's e-POWER technology wins environmental award [9418-Views]
The Sheet Mask Trend [8644-Views]
The Global Sensation UFO Lands in Europe at Cosmoprof 2018 [8351-Views]
Max launches its Inaugural Abaya Collection [7942-Views]
Discover the MISA Cho Gong Jin Oriental and Herbal Skincare Range from Missha [7619-Views]
Mother's Day Offer from Blush N Curls Salon [7607-Views]
It's Mother's Day! [7582-Views]
Drink yourself to looking younger with Skinade [7570-Views]
Al-Futtaim Honda launches 10th generation Honda Accord [7143-Views]
Corporate Power Dressing redefined at Kachins Signature [7082-Views]
LULU Organic Food Activation [7015-Views]
The V-Tox Facial by Linda Meredith Skincare [6948-Views]
GMC sets a new GUINNESS WORLD RECORDS title in partnership with Abu Dhabi Police [6503-Views]
The only line you'll love in your face – your perfect jawline! [6472-Views]
An Open Secret - The new Flying Regulator Open Gear provides deep insights [6320-Views]
OMEGA Launches its NATO Strap “Pop-Up Boutique” in Paris [6204-Views]
ba&sh's Spring-Summer collection 2018 [5935-Views]
Cadillac Alghanim kicks off world-class opportunity in Kuwait [5795-Views]
UAE Jiu-jitsu Federation® Conducted the Official Weigh-ins of Abu Dhabi Grand Slam® in Lon... [5764-Views]
Reading Champions Declared at 10th Emirates Airline Festival of Literature [5752-Views]
A Meet & Greet with the Pakistani Cricket Sensation Umar Akmal [5697-Views]
Raymond Weil introduces the Maestro Blues [5673-Views]
GUESS Unveils the Kids Spring 2018 Collection and Campaign [5496-Views]
RSS Facebook Twitter LinkedDin
Top Sections
Top Stories