Dubai, UAE, March 2, 2017: Sport, fashion and new technologies: the DNA of Bershka’s new sports collection for men
The start of a new year is always a time for resolutions, such as those involving sport: Start Moving Man is the best choice to make sure to stick to them.
The new sports collection is defined by the use of technical fibres ideal for all kinds of sports and especially for training. Garments, made from elastic materials, adapt to the body allowing free movement and combine fabrics such as jacquard and mesh.
The collection also draws inspiration form the world of basketball of the 1990s: oversize fleece garments and all over prints and lettering.
Combinations of colours, such as red, white and blue, feature next to the greys and blacks used as a base for all garment. Camouflage, in new colours, will be one of the most visible prints in the collection.