Dubai PR Network, Online Press Release from Dubai and Middle East
 
Mall, Retail & Hospitality(Real Estate & Retail)
Filter PR by
  
Robinsons Enchants at its Flagship Store Opening in Dubai
 
Robinsons Enchants at its Flagship Store Opening in Dubai

Founded in Singapore in 1858, Robinsons took Dubai by storm during its official opening at Dubai Festival City

Dubai, UAE, April 1, 2017:  As the sun set over the creek in Dubai Festival City, Robinsons opened its doors with an exclusive VIP launch event. The store of inspiration created an immersive shopping experience and enchanted guests by different discovery areas of fashion, beauty, art and culture.

Al-Futtaim, one of the most progressive regional business houses headquartered in Dubai, brought the leading fashion department store Robinsons to the GCC and the Middle- East through a joint venture agreement with the Chalhoub Group.

Spreading on three levels, across 200,000 sqft and with 600 brands, this oasis of inspiration will be the largest department store in the region giving home to 90 exclusive fashion and beauty brand, as well as John Lewis home collections, available only at Robinsons, on top of the large variety of carefully selected international and local labels.

'The culmination of a journey that has brought together three great brands; Robinsons, with its 150 year-long heritage in high-end retail; Chalhoub and its incredible track record in the Middle East's luxury sector; and Al-Futtaim, with our reputation as a partner and provider of quality products and services that enrich people's lives - each and every day.' – said Paul Delaoutre, Retail President at Al-Futtaim Retail Group.

The store is redefining fashion retail with its unique interior design featuring vertical gardens on all levels created by Patrick Blanc, the globally renowned visionary designer, as well as an array of natural elements from wood to marble. The stunning visual merchandising is giving a completely new look and feel to the store and inspirational experience to its customers. The launch thematic, “URBAN ROMANCE”, celebrates the greenery and freshness of fashion, a new urban-green attitude with a nod to the Singaporean heritage of Robinsons.

The evening’s celebrations commenced with Mr. Omar Al Futtaim, the vice chairman of Al-Futtaim, cutting the “green curtain” and unveiling the unique lifestyle concept store. Robinsons love for fashion, art and the local culture shined through during this special event. One of the highlights is the unique “Sultani” exhibition at the luxury rotunda on the first floor, in courtesy of Dr. Reem Tariq El Mutwalli, where visitors were marveled at the selection of 18 traditional gowns worn by prominent UAE female figures. The exhibition will be open to the public at Robinsons until the end of June 2017 for anyone who wants
to be amazed by these remarkable masterpieces.

Besides this one of a kind showcasing, Robinsons supports local talent and creatives by launching “THE COLLECTOR” platform, focusing on solely to present the exclusive collections of five local Emirati designers, selected in partnership with the Dubai Design & Fashion Council.

Robinsons has elevated Dubai’s shopping scene by creating a unique and innovative discovery platform with exclusive brand and services, making it the ultimate fashion destination.

Posted by : Dubai PR Network Editorial Team
Viewed 5935 times
PR Category : Real Estate & Retail
Posted on : Saturday, April 01, 2017  11:03:00 AM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Fun and games continue with '60 Seconds to BurJuman' these s...
Next Story : E-City reveals launch of new 'DJI Mavic Pro' drone in Dubai
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Michael Kors Launches Capsule Kaftans and Handbags for Middle Eastern Markets [15506-Views]
Wake Up to Healthier, Hydrated Nails: Sally Hansen Launches Moisture Rehab™ Overnight Nail... [14060-Views]
Kérastase Paris launches natural and luxurious Aura Botanica line in the GCC [11291-Views]
Wellbeing Medical Centre - ULTRAFORMER III Best and latest Anti-Ageing treatments [10834-Views]
LG captivates the imagination of the MEA design community with revolutionary OLED signage [10687-Views]
Finally a Body that fits you! Cryolipolysis Fat Freeze [10291-Views]
Sandro Announces Expansion within The Middle East [9961-Views]
Performance for the passionate: Nikon D7500 is ready to exceed expectations for photograph... [9522-Views]
New York-Based Urban Artist creates masterpiece at Shoeciti in Dubai [8125-Views]
Introducing JOHNSON'S® NEW Vita-Rich range with Cocoa Butter [7552-Views]
Middle East and African beauty and personal care market to grow to US$34.5 billion by 2021... [7326-Views]
Dubai Design & Fashion Council Launches DDFC Membership to Support Sustainable Development... [7241-Views]
Volume Reveal mascara Ultra Black Collection [7168-Views]
COÉGA Sunwear Teams Up With GO Sport on Exclusive SS17 Swimwear Collection [7039-Views]
IKEA Introduces Limited Edition ‘Art Event 2017' Contemporary Drawing Collection [6893-Views]
Chloé eyewear introduces the new "Nola" sunglasses collection [6814-Views]
Doha Bank Re-ignites Qatar's Property Market with New Loan Offer at 3.99% with 12 Months P... [6594-Views]
Ulysse Nardin Marine Regattav [6344-Views]
du Football Champions awarded Gold for its successful engagement of UAE youth [6289-Views]
Win up to 30 Kilos of Gold in 18 Days at Malabar Gold & Diamonds [6240-Views]
Sheikh Khalid Al Qassimi Steers Peugeot 3008DKR to Victory [6185-Views]
New INFINITI Q60 sports coupe: designed and engineered to perform [6155-Views]
Interstuhl launches VINTAGEis5 chair in the GCC [5838-Views]
Al-Futtaim Motors launches the UAE's first hybrid truck [5667-Views]
UAE Exchange Hiring on-the-spot at Careers UAE [5545-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories