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Writing Is A Precious Gift. Pass It On With Montblanc's Limited Edition UNICEF Collection
 
Writing Is A Precious Gift. Pass It On With Montblanc's Limited Edition UNICEF Collection

Montblanc introduces collection of limited edition writing instruments, leather goods, jewellery and watches in support of UNICEF’s literacy and education programmes
 
Dubai, UAE, 6th April 2017: The same passion for writing that gave birth to Montblanc over 110 years ago has shaped the Maison’s belief that writing is a precious gift that has the power to change the world.   While it is every child’s human right to be able to learn to read and write, many children don’t have access to basic education. Reaffirming its long-time support of UNICEF’s education and literacy programmes, a partnership that began in 2004, Montblanc introduces a new collection of writing instruments, leather goods, jewellery and a timepiece, each with a hint of blue sapphire and an alphabet-inspired design, celebrating the preciousness of writing as a force for good.

Montblanc, through its partnership with UNICEF, aims to help improve learning for over five million children. The funds raised by the initiative will help UNICEF to support national education quality standards that cover pedagogy, reading and writing, the learning environment, community involvement, infrastructure and measuring of learning outcomes.  In addition, funds will go towards teacher training programmes, as well as guidance and tools to ensure teachers have the knowledge necessary to deliver quality education to students. 
 
Montblanc Meisterstück: Writing is a Gift
The new collection takes the Meisterstück, the most iconic of writing instruments and gives it a new design inspired by the Rosetta Stone, one of the most significant objects in the history of the written word. Not only did it become the key to unlocking the meaning of hieroglyphs and understanding the culture of ancient human civilizations, with its multilingual inscriptions, this ancient artefact was also one of the first signs of international understanding and cooperation. Because writing is not specific to a language or region but universal, the diversity of world languages is represented in the design of the new collection by six characters. These beautifully handwritten characters are in fact the first letters children learn to write at school in six different languages from around the world: A (Roman), ? (the Chinese sign for ‘you’),   (the first character of the Arabic alphabet), ? (the Japanese vowel ‘a’),     (a combination of the first Korean consonant and vowel) and   (the first Hindi character learned by children). The alphabet motif is interpreted through different design variations and the different writing instrument sizes that make up this purposeful writing collection.     
 
Classic and elegant, the Meisterstück, Writing is a Gift Precious Resin Edition features a cap and barrel in the distinctive Meisterstück polished black resin, contrasting with the writing instruments platinum-coated fittings. The cap top is engraved with the first letter of the six most used alphabets in the world, a symbolic reference to the early stages of education when children learn to write their first ever character.  Alongside the letters that encircle the cap, a single precious blue sapphire celebrates the bond between Montblanc and UNICEF. The bicolour Au585 gold handcrafted nib enriches the beautiful writing experience carrying the Montblanc emblem. Available in Fountain Pen LeGrand, Rollerball LeGrand, Ballpoint Midsize, and in the smaller Fountain Pen Classique, Rollerball Classique and Ballpoint Classique, each writing instrument is crowned with the Montblanc emblem, a promise it will deliver the utmost writing experience. The Meisterstück, Writing is a Gift Doué Classique Edition combines the sleek classicism of a traditional precious black resin barrel with a metal cap elegantly decorated with a mosaic of alphabet letters.  Mirroring the appearance of the Rosetta stone with its intricate lines of characters, the design has been masterfully etched on the metal of the cap. Available in Fountain Pen Classique with a rhodium-coated Au 750 gold nib, Roller Ball Classique and Ballpoint Classique, each piece features the six characters encircling the cap top, enhanced with the signature single sapphire in UNICEF blue.  
 
The classic black gives way to vibrant blue for the Meisterstück, Writing is a Gift Blue Solitaire Edition with both cap and barrel adorned with an elegant pattern created from the characters engraved on a blue lacquer background punctuated with fine silver colour lines. With its generous proportions and precious finishes, including a generous 1.9mm sapphire set in the cap top, the Blue Solitaire Edition comes in a Fountain Pen LeGrand with a bicolour Au 750 gold handcrafted nib, as well as a Rollerball LeGrand and Ballpoint Midsize.  Because an exceptional cause warrants an exceptional design, the Meisterstück, Writing is a Gift Skeleton 149 Edition expresses through the most precious materials the priceless gift of writing that should be the right of every child. Montblanc takes the alphabet motif to new heights, by crafting a platinum-coated three-dimensional skeleton out of the six characters, allowing the precious blue resin underneath to shine through the elaborate sculptural design. These characters reappear engraved on the cap top, which is made of precious mother-of-pearl and onyx and decorated with a dazzling 2.5 mm blue sapphire. Symbol of a meaningful cooperation over the years, the six alphabets letter come together to embellish the Au750 white and yellow-gold nib.
 
Montblanc UNICEF leather goods collection
 Demonstrating the finest leather craftsmanship, the Montblanc Meisterstück Selection UNICEF features an elegant combination of plain leather and leather finely printed with a subtle geometric pattern. These contemporary pieces have been given an unexpected design twist. The blue lining inside each piece features a design made up of the first characters of six different languages learned by children all over the world including Roman, Arabic, Korean, Hindi, Japanese and Chinese.
 
From large leather bags to small leather wallets, the pieces are trimmed with a touch of UNICEF blue in recognition of a partnership that has raised millions for education programmes worldwide since it started in 2004. The vibrant blue lining is decorated with the handwritten character motif. A Document Case makes an ideal companion for business with its smart storage and comfortable handles.  Designed for city living, the Backpack pairs the sleek appearance of fine black leather with a large front pocket in printed leather. Ideal for urban exploration or safely transporting portable technology from place to place, it provides optimum comfort with its cushioned straps. Halfway between business and leisure, the Messenger is a stylish addition to any luggage assortment. Five wallets in different sizes, from a small wallet holding six credit cards to a large rectangular zip-around wallet are finished with the blue lining inside. Small leather accessories including a pocket credit card holder, a key fob, a business card, a passport holder and a belt are finished with the Montblanc emblem, seal of the finest craftsmanship.  Completing the collection, Montblanc has created a zip top pen pouch to hold and protect its owner’s Montblanc writing instruments.
 
Montblanc UNICEF Jewellery Collection
In addition to a selection of limited edition writing instruments, timepieces and leather goods, Montblanc is introducing elegant jewellery pieces for both women and men. More than just a statement of style for discerning individuals, the bracelets and cufflinks carry a special meaning by expressing support for the efforts being made to provide the gift of writing to children who have no access to qualitative education.
 
One of the highlights of the men’s jewellery collection, a pair of reversible cufflinks in a rectangular shape allows the wearer to switch between sophisticated and sleek black onyx on one side, and engraved steel on the other. Mirroring the design theme of the Montblanc Meisterstück, Writing is a Gift collection, the steel is etched with six handwritten characters representing the first letters of six world alphabets learned by children. On the side of the cufflink, a single blue sapphire is a subtle reference to the partnership with UNICEF.  A pair of round stainless steel cufflinks features a blue resin inlay that mirrors the precious blue resin used in the writing instrument collection. The Montblanc emblem has been engraved at the heart of the polished stainless steel circle. Completing the men’s assortment, a bracelet made of intricately woven blue leather is both masculine and sophisticated.  Evoking a classic design cue from the iconic Meisterstück writing instrument, three rings sit atop the stainless steel clasp of the bracelet.
 
Women’s jewellery Inspired by the infinite power of love and friendship, the Infiniment Vôtre women’s bracelets celebrate the caring impulse that prompts people to help one another. Intertwining curves of sterling silver form an infinity shape without beginning or end, symbolizing the eternal nature of love and friendship.  On one version of the bracelet, the symbol is paired with a sterling silver chain and adorned with a single blue sapphire, while on the second version, the twisted shape is set on a woven cord in two tones of blue to commemorate the special partnership between Montblanc and UNICEF. Feminine and playful, the bracelets are a precious statement of the good that can be achieved through unity and cooperation
 
Montblanc UNICEF Augmented Paper
To commemorate this partnership between Montblanc and UNICEF, the worldwide advocate for children, the Maison is releasing a special UNICEF blue ink in a glass bottle or in cartridges, as well as refills for roller balls and ballpoint pens. A lined notebook with an embossed cover featuring the characters complements the Montblanc Writing is a Gift experience.  The design theme has also been applied to Augmented Paper, the Maison’s latest writing innovation that pairs the enjoyment of writing on real paper with the efficiency of digitizing work through custom-made technology so that it can be organized and shared. The elegant leather envelope organizer of Augmented Paper has turned to blue with its inside cover embossed with the six handwritten characters.
 
With each of these writing instruments, another page is being written in Montblanc and UNICEF’s partnership to help children realize their right to equitable and inclusive quality education with the goal of giving more young people the precious gift of writing and opening a world of endless possibilities. At the very heart of the Meisterstück, Writing is a Gift Edition is the ambition to improve education for all children around the world.
 
The Montblanc UNICEF collection is available from April 2017 in Montblanc boutiques worldwide. 

 

Posted by : Dubai PR Network Editorial Team
Viewed 8052 times
PR Category : Lifestyle
Posted on : Thursday, April 6, 2017  1:14:00 PM UAE local time (GMT+4)
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