Dubai PR Network, Online Press Release from Dubai and Middle East
 
Interiors & House making(Home, Furniture and Interiors)
Filter PR by
  
IKEA Introduces Limited Edition ‘Art Event 2017' Contemporary Drawing Collection
 

Dubai, 18 April 2017:  The new Art Event 2017 collection, from the Swedish home furnishing retailer IKEA, has launched across all IKEA stores this April. Introducing a limited-edition collection which features 12 posters with hand-drawn motifs from a carefully curated selection of artists from all over the world. 

The 2017 collection is the third installment within the series, as IKEA strives to provide people all over the world with affordable and functional designs, and continues its mission to also make great art accessible for everyone. 

The Art Event 2017 collection is created by enlisting some of the most exciting, established and up-and-coming artists from around the world to contribute to a collection of posters featuring works drawn by hand. The style of the collection is highly eclectic and diverse with the artists using everything from graphite, pen and ink, crayon, charcoal, watercolor, gouache and pastel.

“Hand drawing is a fascinating art form, it reminds us of what it is to be human in a world driven by speedy technology and digital development” says Henrik Most, Creative Leader for ART EVENT 2017. “These drawings are full of sensuality and tactility, almost leaving the fingerprint of the artist right there on the surface of the paper,” he continues.

We are one 
Hell’O
AED 49

Hell’O is composed of two outstanding artistic talents that emerged almost twenty years ago in Brussels. Jérôme Meynen and Antoine Detaille have produced an astonishing array of drawings featuring creatures that may at first seem graphically pleasing and simply imaginative, but who on closer examination often reveal profound symbolism. “We try to translate and merge our separate visions into the same drawing,” says Antoine. “Most importantly, we hope it makes you smile.”

Shelfie
Jean Jullien 
AED 49

Jean Jullien’s ‘Shelfie’ is a perfect example of his  playful reflections on the times that we live in. “I hope  that the name of the piece can speak for itself!” he  says. The poster is inspired by a Jean’s reflection on  a quote from Chuck Palahniuk’s cult film ‘Fight   Club’. “The things that we possess end up possessing us”.  The French-born Royal College of Art graduate presents a humorous take on that concept and also how  the human element fits when it comes to creating balance. “This balance having to rely purely on the individual is something I thought could be interesting,” he says. “A literal take on this idea.”

Big Audio Dyn-o-mite!
Kevin Lyons
AED 49

The drawing that Kevin Lyons brings to the IKEA ART  EVENT represents the energy of his Monsters. “They  are constantly moving and shaking, beatboxing and  breaking. The watercolour echoes that energy and  movement through texture and colour,” he says. The  EMMY winning designer and creative director goes on  to explain that there is a deliberate sense of colouring  outside the lines and being ‘a little messy’.
“I wanted to create a funky portrait of some of my  favourite Monster characters all stacked up on top of  each other,” he continues. “I feel it is the way they  would draw me if IKEA asked them to do so.”

Life is Pay The Bill
Hahan
AED 49

Like many artists of his generation, Hahan is acutely  aware of worldly demands, and his poster reflects  what he calls his view about ‘the friction of some commercial forms, the art market, and deeper still - how  money is being interpreted in our society’. He speaks eloquently about the importance of imagination, freedom, and hunger in today’s world. “In this work, my intention is to show not only how  people have to cover their basic needs, but also how  people’s existence is affected by the bills that follow  them until the end of their lives,” he says. “Our lives  can be more fulfilled if we can first cover our bills, or  else doing so can become the focal point of our entire  existence.” 

Posted by : Dubai PR Network Editorial Team
Viewed 78501 times
PR Category : Home, Furniture and Interiors
Posted on : Tuesday, April 18, 2017  3:40:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Zara Home New Spring-Summer '17 Campaign New Floral
Next Story : United Furniture unveils chic and classic home décor collect...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
New Season Haircare Must-Have: Head & Shoulders Invigorating Apple Fresh Range [21655-Views]
SOUQ.com to Launch Half a Million Deals for White Friday 2017 [13926-Views]
Roja Parfums ELYSIUM - Now available at Paris Gallery in UAE [11297-Views]
Give the Gift of Beautiful Hair with SHOW Beauty [10834-Views]
Celebrating regional artistry, creativity and talent through a passion for makeup at the a... [10016-Views]
Runway Dubai Wrapped up an inspiring star studded event with iconic designer, Walid Atalla... [9742-Views]
PLAY FOR PEACE, Spread Good Vibes this Christmas [9565-Views]
FOREO: Futuristic Gifting Ideas [8729-Views]
Infinix Launches Zero 5 in Dubai in Partnership with Souq.com [8119-Views]
Six pairs of Emirati siblings marched together at Skyline's 27th Graduation Ceremony [8034-Views]
Alessandro International mystifies with its launch event for its Winter Collection [7363-Views]
Tissot Chrono XL - It's time to think big! [7082-Views]
Stylish automatics from CITIZEN made for the special occasion [7064-Views]
TKD Lingerie: New lingerie treats for the holidays [6997-Views]
Santa Claus is coming to town on a festive Graham Chronofighter Vintage Nose Art Ltd [6496-Views]
ALWAYS TOP OF THE CHARTS: THE ICONS [6033-Views]
Ulysse Nardin Marine Torpilleur Military - The Mark of A Captain [5966-Views]
Chattels & More returns to Downtown Design showcasing limited edition pieces in contempora... [5960-Views]
Dubai RAK Diabetes Center launches Dhs 1 Diabetes screening for residents [5874-Views]
Alpha Assured Assistance (AAA) Loyalty Program to ramp up loyalty landscape in the UAE [5850-Views]
The Rado True Cyclo - Exclusive watch co-developed with French designer Philippe Nigro [5667-Views]
Malabar Gold & Diamonds launched its 195th store in Mandya, Karnataka, India [5307-Views]
SIAL Middle East to Host 22,000 Food Industry Experts [5130-Views]
Tub Of Butter Celebrates First Birthday with 1 Dhs Coffee [4782-Views]
SAINT HONORE Celebrates the UAE's 46th National Day with a Limited Edition Haussman Quartz [4752-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories