Dubai PR Network, Online Press Release from Dubai and Middle East
 
Shopping Festival(Events & Exhibitions)
Filter PR by
  
20th Edition of Dubai Summer Surprises Offers Six Weeks of Sales
 
20th Edition of Dubai Summer Surprises Offers Six Weeks of Sales

 

Dubai, UAE 24 May 2017: Dubai Summer Surprises (DSS) is back for a record year from 1 July to 12 August 2017. The 20th edition will offer residents and visitors an exciting six week calendar of sales and family entertainment. Organised by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism), this year’s DSS will run for 43 days under the slogan ‘Enjoy 6 weeks of sales.’ 

DSS 2017 will feature a series of retail promotions offering the best deals and discounts and the opportunity to win fabulous prizes at malls run in collaboration with the Dubai Shopping Malls Group. Thousands of retail outlets will reward visitors with special offers and discounts of up to 75 per cent on a wide range of merchandise. This year’s DSS is also the time for families to make the most of their summer, with a range of entertainment including Arabic concerts, Modhesh World, the region’s most popular family indoor edutainment centre; and a variety of cartoon character performances and world-class shows (including Transformers, Aladdin, Ghostbusters, Pirates in the Caribbean) taking place at malls across the city. 

With a view to attracting as many visitors from around the world, the organisers will launch a marketing campaign in international markets with a focus on digital platforms and social media.


Posted by : Dubai PR Network Editorial Team
Viewed 11700 times
PR Category : Events & Exhibitions
Posted on : Wednesday, May 24, 2017  4:06:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Next Story : Dubai's 3-Day Super Sale Kicks Off on 18 May
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Max Mara: Iconic Coats - Manuela & Teddy. [11706-Views]
Marina Rinaldi : Ashley Graham continues her role as the face of the brand for the Fall/W... [10193-Views]
LG Robots to Connect People for A Better Tomorrow [8918-Views]
Weekend Max Mara : The Pasticcino Bag - Fall/Winter 2017 [8906-Views]
Huawei CBG supports the Middle East Innovation Agenda by bringing cutting-edge innovative ... [8674-Views]
SAINT HONORE Charisma “Twist” for elegant lady [8247-Views]
Exhilarating new Roger Dubuis pop-up boutique in the US [6759-Views]
TAG Heuer's Globetrotter Exhibition Opens in Dubai Mall on September 15, As Part of an Amb... [6521-Views]
Vacheron Constantin Pays Tribute to the Middle East with Exclusive Overseas Timepieces [6515-Views]
Michael Kors Collection Spring 2018 Fashion Show [6399-Views]
Kate Upton, Ashley Graham, Andreea Diaconu, Skai Jackson and more in Michael Kors to a Par... [5990-Views]
Malabar Gold & Diamonds recognized as the ‘Superbrand' 5th time in a row by Superbrands Co... [5917-Views]
Dubai Culture Takes ‘Dubai Next' to London Design Festival [5899-Views]
New Balance Introduces the 574 Sport in Celebration of the Dubai Mall Store Opening [5777-Views]
NMC Healthcare wins ‘Brand of the Year 2017' by Superbrands [5575-Views]
MICHAEL Michael Kors Fall 2017 Nouveau Novelty Bags [5338-Views]
Glittering beauty set with diamonds - a true Gilda beauty [5203-Views]
DeLaCour Reflect Tourbillon [5161-Views]
IPhone 8 and IPhone 8 Plus to Arrive at DU on September 23 [4721-Views]
The Academic Arrangement Between Wise Indian Academy and Bhavans [4599-Views]
ZENITH DEFY LAB [4435-Views]
Introducing Malibu C and its Packets of Purity [4429-Views]
A gift of beauty for new moms and moms-to-be [4398-Views]
Introducing the GUESS Jeans Fall 2017 Advertising Campaign [4368-Views]
BCG Report Reveals the Six Imperatives to Empower Women Leaders of Tomorrow in the UAE [4130-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories