Dubai PR Network, Online Press Release from Dubai and Middle East
 
(Energy and Industry)
Filter PR by
  
Empower's ‘Smile at 24 Degrees' Campaign Set to Drive Optimal Utility Savings for District Cooling Consumers
 


For the fourth year in a row:

The campaign aims to reduce the energy consumption through optimal temperature setting 


Dubai, UAE, 11 June 2017: As the mercury rises, Emirates Central Cooling Systems Corporation (Empower), the world’s largest district cooling services provider, has launched its nationwide summer campaign – ‘Smile at 24 degrees’. The campaign will be running for three months and it aims to reduce the energy consumption through optimal temperature setting, which will help to save the environment, energy, future for the generations to come, as well as save on energy bills.

To put simple ideas into action, Empower ran a pre-summer preparation campaign titled ‘8 Step Summer Campaign’ to  ensure accuracy, efficiency and reliability of the usage of district cooling during the peak season. The pre-summer campaign offered residents simple, yet effective tips to prepare their room to face the summer months. It also offered revolutionary methods to reduce heat build-up in homes and lower monthly expenses in an eco-friendly way.

The campaign targets Empower's end-user customers, mainly in residential and commercial segments, which counts more than 65,000. The company will also gauge the change in consumption rates comparing to the same period last year in projects such as Jumeirah Group, Business Bay, Jumeirah Beach Residence, Jumeirah Lake Towers, and International Media Production Zone in order to assess the effectiveness of the campaign and responsiveness of its customers. 

“It has been proven that setting the room temperature to 24 degrees Celsius is the most significant method to minimise energy consumption during peak summer days. Setting the right temperature not only helps you manage energy wisely, but also increases your savings,” said Ahmad Bin Shafar, CEO of Empower.

It is estimated that up to 70 per cent of residential electricity bill comes from the use of air-conditioning. Air-conditioning is a necessity in the UAE, but its use and consumption leads to large energy bills and significant pollutant contribution to the atmosphere. However, setting the temperature to 24 degrees Celsius, regularly maintaining the air-conditioning unit and following a few simple steps can remarkably reduce the problems without compromising on quality or comfort.

Empower's summer campaign is conducted through a variety of mediums, including educational brochures, emails, text message and direct interaction with visitors of Empower customer service centres.

The company announced earlier that it has completed pre-summer preparation works at its district cooling plants and systems across Dubai to cater to the rapidly increasing demand during the hot months. System adjustments for the summer period included updates at Empower's state-of-the-art Command Control Centre that effect precise temperature control at units, smart calculators for accurate metering, bulk meter maintenance and temperature sensor verification. The process also ensures smooth functioning of networks and machineries, and readiness of emergency-response measures and tools.


“With the rise of smart-cities and green solutions in the UAE, Empower has been striving hard to create awareness about energy conservation and underline solutions that help preserve energy and reduce CO2 emissions. Our ‘Smile at 24 degrees’ campaign is another effort to drive the country towards its sustainable vision, while complying with best international standards,” added Ahmad Bin Shafar.

“We understand that comfort and energy consumption walk hand-in-hand. However, there is a lot more potential for residents to address energy use and cooling. A little effort in implementing a set temperature will not only lead to conservation of energy, but also reflect significant savings. Taking this as an opportunity, we encourage individuals and businesses to set their home and office temperatures to 24 degrees Celsius this summer to rationalise the energy consumption and increase the efficiency of the environment,” concluded Ahmad Bin Shafar.

Empower currently operates more than 1.250 Million RT, providing environmentally responsible district cooling services to large-scale real estate developments such as Jumeirah Group, Business Bay, Jumeirah Beach Residence, Dubai International Financial Centre, Palm Jumeirah, Jumeirah Lake Towers, Ibn Battuta Mall, Discovery Gardens, Dubai Healthcare City, Dubai World trade Centre Residences, Dubai Design District, among others.

 

 


Posted by : Dubai PR Network Editorial Team
Viewed 10370 times
PR Category : Energy and Industry
Posted on : Sunday, June 11, 2017  3:41:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Technical Committee of 3rd Emirates Energy Award (EEA) Hold...
Next Story : A.T. Kearney Energy Transition Institute Launches, with the ...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
MAC - Hyper Real Glow [22662-Views]
M∙A∙C Mineralize Total Detox [21661-Views]
Introducing Vitabrid C12, a brand-new, proprietary form of active Vitamin C being used for... [21344-Views]
5 things to know about collagen [13292-Views]
Fresh Hair in an Instant with SHOW Beauty [12822-Views]
PUMA and Sahntell Martin Unveil Debut Collection [11358-Views]
Amadeo® Fleurier 39 “Fan” [10431-Views]
Show/Pop-up Event “Pret-A-Cover™ Buyers Lane” to Be Launched in Dubai From March 28th to A... [9730-Views]
Mother's Day Gift Guide 2018 from The Little Birdy Group [9174-Views]
Moreish Café in Dubai introduces a healthy Quinoa Burrito [9138-Views]
True Colours [8778-Views]
Robinsons Honored for Outstanding Store Design [8723-Views]
UAE Team Emirates' Mirza Takes Gold at Asian Cycling Championships [8162-Views]
Phenomenal development in falconry racing from small beginnings: HHC Deputy CEO [8162-Views]
WGS 2018: Opening Session Highlights Importance of Embracing Smart Living to Enhance Quali... [8089-Views]
World-renowned Air Sculpture Artist Daniel Wurtzel collaborates with LG PuriCare™ air puri... [7960-Views]
Splash receives 2 awards [7594-Views]
MB&F M.A.D. Gallery presents aeronautical artwork "Nose Art” by French photographer M... [7521-Views]
Dubai Culture Announces an Exciting Line-up of Artists for SIKKA Art Fair 2018 [7369-Views]
Arab Duo Showcase Team's Potential in Final Stage of Dubai Tour [7100-Views]
RAK Hospital launches the biggest weight-loss challenge in association with MoHAP, RAK [6667-Views]
UAE Exchange Partners with Ripple for Instant Cross-Border Payments [6374-Views]
2XL launches Malmo Bed with floral designs for a vintage shabby chic inspired master bedro... [6271-Views]
Bridal Glow is Skin Deep: Tips for every bride-to-be in 2018 [6076-Views]
Food Lovers Rejoice: Dubai Food Festival Is Back This Month [5954-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories