The region is set to touch 100 million subscribers by 2020
Dubai, UAE, August 26th, 2017: Nuance Communications, Inc. (NASDAQ: NUAN), stated that the latest artificial intelligence (AI) framework could serve as a game changer for the UAE and GCC telecom industry. The Middle Eastern region is now witnessing an accelerating technology migration to higher speed networks and smartphones, facilitated by operator investments to extend network coverage. Telecom operators need to transform their revenue opportunity through data and voice services that are high quality, while managing capital allocation, and investing in new technologies and innovations.
“By addressing customer needs in real time, innovative solutions will open new possibilities and increase value. Nuance Loop is specially designed to fit with the framework of UAE and GCC telecom operators as it engages mobile subscribers at virtually any touch point from voice to text to browser,” said Rajesh Razdan, VP and GM, APAC, CSP Business, Nuance.
“It’s time for UAE and GCC operators to transform technology into intelligent solutions. We’ve been working globally with leading communications providers for over 20 years, and these companies are showing considerable interest in the potential of AI. They are evaluating AI both at the front end, customer service part of the chain as well as considering how AI can help improve service delivery through better network performance,” added Rajesh.
With a rapidly expanding population across the GCC and Africa region, including the fast youth and urban markets, the region is set to touch 100 million subscribers by 2020. Furthermore, there is a massive explosion of social media platforms in the region, thus further contributing to the growth of the industry.
Telecom companies in the UAE and GCC region are entering this new phase with access to millions of connected customers that can generate high cash flows. However, this growth can be further propelled and sustained when operators in the region will adopt and migrate towards the latest technologies, analytics and invest in businesses in separate ventures outside their core business.
“The telecom operators should anticipate their subscribers’ unique needs at the right time, through the right channel. After years of research, Nuance Loop, our data analytics marketing platform, today harnesses the powerful AI technology that enables mobile operators to offer a better experience to everyone on the network. It cuts time-to-market for the latest services, enables new levels of personalization, drives subscriber loyalty, and ensures revenue opportunities are never missed,” added Rajesh.
Nuance Loop is now available globally and is currently deployed across North America, Latin and Central America, India, Southeast Asia, EMEA, and Australia, generating hundreds of millions of dollars a year in incremental, high margin revenue for its customers.