Dubai PR Network, Online Press Release from Dubai and Middle East
 
Jewellery & Watches(Lifestyle)
Filter PR by
  
Exhilarating new Roger Dubuis pop-up boutique in the US
 
Exhilarating new Roger Dubuis pop-up boutique in the US

Dubai, UAE, September 16, 2017:  Roger Dubuis is set to light up L.A. skies this summer with the opening of a new pop-up Boutique located on Brighton Way, a few steps from world-renowned Rodeo Drive in Beverly Hills, epicentre of fashion, design, art and culture in Southern California. The boutique will be the brand’s second on US soil, in addition to the spectacular flagship store on Madison Avenue in New York City. Commenting on the new opening, CEO Jean-Marc Pontroué enthused: “We are keenly aware of the significance of the US market where we have such a large number of brand devotees, and are delighted to be making our presence even more strongly felt on the West Coast, with its legendary free-spirited attitude and glamorous lifestyle that are so in sync with the Roger Dubuis vibe.”

Showcasing the Maison’s talent for shattering codes and blasting conventions, this on-trend concept boutique offers yet another stunningly visual interpretation of the Manufacture itself through a wealth of visual elements. These include a mindboggling red crack across the floor, symbolically running from Geneva to LA and over the wall to… who knows where? Exuding a minimalistic yet cozy art gallery feeling, the new pop-up boutique will be home to the ultimate selection of the iconic Excalibur watch collection as well as providing a dynamic venue for art exhibitions, events and cocktail parties with local artists and the brand’s partners.

Vividly reflecting the Beverly Hills lifestyle with its creative mood, and entirely in tune with Roger Dubuis’ “dare to be rare” mindset, this new space is a truly spectacular expression of the Manufacture’s commitment to “disruptive materials and progressive complications”.  To mark the opening an exclusive dinner with selected clients was held earlier this month at the nearby Pirelli P ZERO WORLD store – the first of its kind. This event highlighted the #DareToRace automotive spirit embodied in the Manufacture’s adrenaline-pumping partnership with the iconic racing tire supplier. 


Posted by : Dubai PR Network Editorial Team
Viewed 22161 times
PR Category : Lifestyle
Posted on : Saturday, September 16, 2017  2:13:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : TAG Heuer's Globetrotter Exhibition Opens in Dubai Mall on S...
Next Story : DeLaCour Reflect Tourbillon
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Meet the FOREO family as they share their top tips for radiant skin during the holy month [12542-Views]
Three Trends to Try with Palladio Beauty [9083-Views]
bebe Launches First Ever Ramadan Capsule Collection [7924-Views]
Max Fashion Reveals Latest 2018 Fashion Trends at Exclusive Trunk Show [7607-Views]
Lexus sweeps two podium finishes at round two of 2018 AUTOBACS SUPER GT 500 series [7564-Views]
Care for your baby's sensitive skin with Corine de Farme [7540-Views]
Ramadan-Inspired Sandro SS18 Pieces [7302-Views]
New Master Maserati Driving Courses for 2018 [7003-Views]
Spinneys Puts Local Food Heroes in the Spotlight this Ramadan [6838-Views]
Do Explore More with Pandora [6832-Views]
‘Tree of Life' Continues to Change Lives at Arabian Center, This Ramadan [6759-Views]
Ethereum - Second In A Series Of Exclusive Cryptocurrency Watches Launched [6545-Views]
Marchon Eyewear New Collections [6411-Views]
Get Voluminous Eyelashes and Eyebrows with Rodial's Lash and Brow Booster Serum [6356-Views]
Global Light and Power Celebrates 10 Years with the Opening of their New Showroom in Dubai [6350-Views]
Mads Mikkelsen Spotted on Red Carpet at Cannes Wearing Ulysse Nardin Masterpiece [6314-Views]
RAK Diabetes Center in Jumeirah offering Free Lifestyle wellness checks and Diet Consultat... [6259-Views]
Charlotte Tilbury, the World's #1 Celebrity Makeup Artist, Announces the Opening of Her Fl... [6155-Views]
Caudalie The Cleansing Collection [6082-Views]
Pottery Barn Kids Launches Baby Registry Service to Welcome Newborns [5923-Views]
Make Ramadan Better With the Gift of Sharing [5539-Views]
Aru Impressed with Team Spirit as Italian Champion Secures Top Ten Finish [5441-Views]
Hour Choice Presents Coach Perry Collections – Ramadan Exclusive [5417-Views]
Breitling's Navitimer 8 Collection Arrives in The Middle East [5405-Views]
Facebook Launches Youth Portal, a Central Place for Teens [5356-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories