Dubai PR Network, Online Press Release from Dubai and Middle East
 
Automobile & Motoring(Automobile)
Filter PR by
  
Toyota and Lexus on a mission to drive decarbonized mobility at Abu Dhabi's World Future Energy Summit
 

Dubai, United Arab Emirates, January 18, 2018:  Toyota and Lexus, leaders in sustainable mobility in the UAE, shared insights on decarbonized mobility at the World Future Energy Summit in Abu Dhabi, through a series of talks on how to take green mobility from niche to mainstream and the global mega trends driving the energy transformation in big cities, as well the potential of hydrogen to change the global mobility landscape.

Being the pioneer of the Hybrid Electric Vehicle technology (HEV) since 2008 and the frontrunner of zero-emission Fuel Cell Electric Vehicle mobility (FCEV) since 2017 Toyota has been represented by Dr. Prof. Katsuhiko Hirose, Professional Partner and Senior Advisor for Future Technology, Toyota, and Matthew Clark, General Manager Toyota Sales Operations at Al-Futtaim, in three different panel discussions.

Both Lexus and Toyota have showcased some of their latest HEV and FCEV models at the exhibition’s Hall 9, where visitors were treated to thorough explanations on the advantages and practicality of both technologies.

“Our message, since the introduction of the first HEV in 2008 has been that HEV technology is a readily available solution for the country’s environmental challenge. To up the ante, last year we inaugurated the first hydrogen refilling station in the UAE to mark a new era of electric mobility, which is the stepping stone for the gradual detachment from fossil fuel and a greater reliance on electric power through the promotion of Fuel Cell Electric Vehicles,” said Clark.

“The World Future Energy Summit at Abu Dhabi Sustainability Week is an excellent platform for us to showcase our plans to bring more sustainable motoring solutions to the UAE, and the role FCEV can play to support a low emission hydrogen based society, in line with the targets set by the UAE Vision 2021,” he added.

Dr. Prof. Katsuhiko Hirose, Professional Partner and Senior Advisor for Future Technology, Toyota took part in a panel discussion called “Urbanisation: A global mega-trend driving the energy transformation discussion,” to tackle the strategies that ensure large cities of the future can provide the energy, clean water, transport and waste management services our urban communities need.

In another session, Dr. Hirose also spoke about the potential of hydrogen to change the global mobility landscape, and the realistic prospects for hydrogen when it comes to energy supply. He said: “Now more and more renewable energy is being used but it needs a vector to transport and store it. Hydrogen is the ideal storage solution and it will play an important role not only in the transport sector in the decarbonization of the whole society”

Last year, during the Abu Dhabi Sustainability Week, Mr. Takeshi Uchiyamada, Chairman of the Toyota Motor Corporation Board of Directors announced a collaboration agreement with Masdar, Abu Dhabi National Oil Company (ADNOC), Air Liquide, and Toyota distributor Al-Futtaim Motors in a joint research program to explore the potential of hydrogen energy use in the United Arab Emirates (UAE) for the creation of a sustainable, low-carbon society. 

The exhibition which is considered the largest gathering in the Middle East that tackles the world’s pressing issues in energy, water and environment, is set to be held on 13-20 January, 2017, at the Abu Dhabi National Exhibition Centre (ADNEC) in Abu Dhabi.


Posted by : Dubai PR Network Editorial Team
Viewed 17220 times
PR Category : Automobile
Posted on : Thursday, January 18, 2018  3:08:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Aston Martin reveals new Art of Living experiences for 2018
Next Story : Defender Lives on: Land Rover Launches V8 Edition To Celebr...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Season's Greetings 2018 [50801-Views]
Twelve Holiday Gifts for the Beauty-Obsessed Woman [49416-Views]
The Smile Bar Opens Its First Store in the UAE [46616-Views]
Purely Pandora Classics With a Twist [25992-Views]
Festive Gifting Guide [21466-Views]
New 1948 Seamaster Watches Join the Ranks [21405-Views]
Tryano Launches Elemis [21301-Views]
Add a festive sparkle to your eyes with Palladio Beauty [21051-Views]
The Geo-Graham Orrery Tourbillon presents a galaxy you can reach out and wear Geo-Graham O... [20496-Views]
Amp up your skincare routine with The Organic Pharmacy's new corrective serums [19599-Views]
Parmigiani Fleurier, new Friends of the Brand – ice-hockey superstar, Evgeniy Malkin and T... [16848-Views]
Hour Choice presents Coach Park Collection [16452-Views]
Chloé Eyewear's Feminine Appeal Seen Through the Lens of the New “Rosie” Style [15884-Views]
Certina DS PH200M collection [15561-Views]
Joyalukkas brings joy to hundreds around the world with gold bar giveaway this festive sea... [14933-Views]
Tissot T-Race Marc Marquez [13768-Views]
LACOSTE presents its new Legacy collection [12914-Views]
Coca-Cola Puts Extra Fizz Into Its Factory Thanks to Digitisation [11017-Views]
Oh So Heavenly! Bath Sets from Glambeaute.com that make a great gift this festive season [10272-Views]
Introducing Nokia 3.1 Plus to the UAE [6161-Views]
Introducing the GUESS Holiday 2018 Collection [6045-Views]
The Custodian of the Two Holy Mosques King Salman bin Abdulaziz honored Huawei with the Fi... [5789-Views]
Souq.com's Biggest Ever White Friday Sale [5685-Views]
Zoho launches its cloud accounting software in Bahrain [5429-Views]
The new BMW 8 Series Convertible. [5417-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories