Dubai PR Network, Online Press Release from Dubai and Middle East
 
Mobile Device & Consumer Electronic(Technology)
Filter PR by
  
Melltoo and Volkswagen Middle East #Drive4ACause This Ramadan
 
Melltoo and Volkswagen Middle East #Drive4ACause This Ramadan
  • New Dubai-based start-up, Melltoo, asks the community to donate unwanted electronics during the holy month of Ramadan 
  • Proceeds from sales will be given to Salma Aid, a Sheikh Mohammed bin Rashid initiative that provides food relief for refugees and victims of humanitarian crises globally.
Dubai, UAE, June 3, 2018:  Throughout the Holy Month of Ramadan, Melltoo, a peer to peer online marketplace that sells your used and unwanted items has collaborated with Volkswagen Middle East to create an initiative called #Drive4ACause. This initiative will pave the way for the community to get involved by giving away their unwanted consumer electronics. Proceeds from the sales of donated electronics will be matched by Volkswagen and donated to Salma Aid, a Sheikh Mohammed bin Rashid initiative that provides food relief for refugees and humanitarian crises globally.
 
Melltoo donation locations over the Holy Month   
As an online peer2peer tech start-up in Dubai, Melltoo helps customers in the UAE sell their used items without the hassle of meeting strangers. Simply list, a smartphone, laptop, bicycle, or preloved fashion item for sale, and Melltoo will find a buyer for you, pick and deliver the item and get you paid. Sell your stuff from the comfort of your home without having to deal with strangers. 
 
The initiative will take place during the last ten days of Ramadan, June 3rd until June 14th, in nine locations across the Emirate of Dubai. A group of local university student volunteers, driven by Volkswagen, will be visiting these communities to collect used electronics and to further raise awareness to community members. The local community will be welcomed to donate their unwanted electronics, such as mobile devices, laptops, tablets, game consoles, cameras, accessories and others, to help provide food to refugee families in need.  
 
Morrad Irsane, CEO of Melltoo, said: “The objective of this campaign is to get the community involved in donating their unwanted electronics and putting them towards a good cause. The average UAE household has 5,000 AED worth of unwanted and forgotten electronics. Just imagine, a household of four each upgrading to a new smartphone every year, so we hope this will prompt people to declutter their homes while helping us to raise funds for refugees who don’t have homes. We are thrilled that Volkswagen has chosen to support us in this effort and even to match the amount of funds raised. Look out for the green Volkswagen Tiguan in selected areas across Dubai!”
 
Unwanted consumer electronics such as phones and laptops will be collected by Melltoo volunteers who will clear all data and personal information, before selling these onto new buyers through the Melltoo App. 50% of the total proceeds raised, plus the amount matched by Volkswagen, will go to Salma Aid to feed refugees. Each refugee meal costs AED 10, therefore the funds can save many lives and support refugees across the region. 


Posted by : Dubai PR Network Editorial Team
Viewed 5844 times
PR Category : Technology
Posted on : Sunday, June 3, 2018  1:39:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Tata Communications helps drive kids' smartwatch maker Doki ...
Next Story : Samsung Launches World's First Wind-Free™ Air Conditioner in...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
NARS Erdem SS19 Beauty Report [10407-Views]
Diana Arno Expands Online Shopping to Middle East [9357-Views]
Introducing VK Beauty Lounge & Bar [9144-Views]
Introducing Home Fragrance at Robinsons, Dubai Festival City [9040-Views]
Defying Age With Skin Republic's Gold and Platinum Face Masks [8479-Views]
The Future Is Here [8406-Views]
Roberto Cavalli's Exclusive Duo of Fragrances [8198-Views]
Bring a Touch of Sophistication to Your Home with The Exclusive SmegXDolce&Gabbana Collect... [6637-Views]
Lacoste.12.12 Collection [6594-Views]
Trevor Sorbie Range Relaunches in the UAE [6076-Views]
FOREO To Attend TFWA: the World's Largest Travel Retail Show [5496-Views]
Carl F. Bucherer Celebrates Debut of Its Online Boutique on Jd.Com Launch of Limited-Editi... [5398-Views]
GROHE Smart Home: The App-Controlled Water Security System [5283-Views]
Le Meridien Dubai Hotel & Conference Centre's Restaurant Promotions- October [5051-Views]
Honda voted “Preferred Sedan Car Brand of the Year” for the fourth year in a row [4795-Views]
William Collection by Hugo Boss [4776-Views]
Al-Futtaim ACE launches its stylish new Outdoor collection [4697-Views]
Al-Futtaim Toyota swoops another win at the Filipino Times Awards [4581-Views]
Pamper yourself at Perfumery & Co this month, at The Dubai Mall [4374-Views]
Dubai Design Week continues to grow, cementing Dubai as the design capital of the Middle ... [4355-Views]
Mousses Etoiles to reveal the latest luxury designs of commercial-use outdoor furniture at... [4069-Views]
O Boticário Opens in Dubai its First Amphora Store outside Brazil Come Join The Openi... [3831-Views]
Tata Communications launches a specialised cyber security lab at Shanmugha Arts, Science, ... [3568-Views]
Honor Set to Go Beyond Limits With the Launch of Honor 8x [3538-Views]
Consonni Wraps Up La Vuelta a Espana With a Seventh Place Finish for UAE Team Emirates [3526-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories