Dubai PR Network, Online Press Release from Dubai and Middle East
 
Apparels, Shoes and Eyewear(Fashion)
Filter PR by
  
Inspired by legends, worn by new heroes, PUMA FOOTBALL brings you the AC MILAN 2018/19 Away kit.
 
Inspired by legends, worn by new heroes, PUMA FOOTBALL brings you the AC MILAN 2018/19 Away kit.
Dubai, UAE, July 16, 2018:  The away shirt comes in the legendary white that has adorned the backs of legends during eight major European finals. The shirt features a round neck collar with red and black detailing, a black line graphic across the chest, back and arms reminiscent of the 90’s era Milan away kits and the ‘Diavolo Rossonero’ (The Red & Black Devil) on the back of the neck. The shirt will be accompanied by all-white shorts and white socks with a red and black band on the trim. 
 
PUMA FOOTBALL unveiled the new AC Milan away kits on July 9th evening at Spazio 21 (close to Piazza Tricolore), a post-industrial location usually used to host catwalks in the capital of fashion, but now for this event, totally transformed into a center for Milan’s football and street culture.
 
The event started with a traditional kit presentation to the media with Marco Fassone (AC Milan CEO), Bjoern Gulden (PUMA CEO), Gennaro Gattuso (Head Coach Milan AC), the captain of AC Milan Leonardo Bonucci and his teammates Giacomo Bonaventura, Davide Calabria and Hakan Calhanoglu.
 
Then, the event hosted a 400-strong crowd of football-loving teens, influencers, and VIPs in a highly immersive experience, designed for maximum expression at the meeting point of football and the cities thriving underground scene. 
 
Alongside a high energy ‘Panna’ nutmeg tournament with professional football freestylers, the artist Luca Barcellona customized jerseys live onsite, based on real-time social interactions with the fans.
 
Max Brigante the Italian DJ, and radio host then introduced Ernia, a local rapper and fan of AC Milan to the stage who revealed the away kit in the presence of the Milan players.  This unveiling happened to his soundtrack “LA PELLE DEL PUMA” (the skin of PUMA) which was initially released last February to tease the upcoming partnership.
 
AC Milan are part of an impressive roster of PUMA Football clubs including Borussia Dortmund, Arsenal FC, Olympique de Marseille, CD Guadalajara, Borussia Monchengladbach, and National teams such as Italy, Switzerland, Uruguay, Senegal and Serbia.  PUMA´s football portfolio also includes some of the world´s best players, such as Romelu Lukaku, Antoine Griezmann, Olivier Giroud, Sergio Agüero, Marco Reus, Julian Weigl, Adam Lallana, Cesc Fàbregas, Mario Balotelli, Héctor Bellerín, Petr Čech, Gianluigi Buffon, Nacho Monreal, Allan Saint-Maximin and Marco Arnautović.
 
The shirt is now on-sale in the UAE on NAMSHI, SOUQ.com and at the following stores; 
  • PUMA Store, The Dubai Mall
  • PUMA Store, Dubai City Centre
  • PUMA Store, Dalma Mall
  • PUMA Store, Mall of Emirates
  • PUMA Store, Nakheel Mall 
  • Dubai Duty Free
  • SIVVI LLC


Posted by : Dubai PR Network Editorial Team
Viewed 15232 times
PR Category : Fashion
Posted on : Monday, July 16, 2018  2:26:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Marchon Eyewear and G-III Apparel Group Sign Exclusive Globa...
Next Story : DKNY Fall 2018
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Let It Glow [16537-Views]
Filorga Launches FLASH-NUDE Collection [13530-Views]
Let All Your Photos Be Merry & Bright [12560-Views]
The Rado DiaMaster Petite Seconde Automatic COSC The Rado watch at the top of the precisio... [12145-Views]
HP ProBook x360 11 G3 and G4 Education Edition [11810-Views]
Chrono 4 Grande Taille - an extra-special timepiece [10901-Views]
PopSockets launches a new collection with crystals from Swarovski, the must-have accessory... [10242-Views]
30 Years of Ryder Cup Heroes Confirmed for the 30th Edition of the Omega Dubai Desert Cla... [10016-Views]
Maintain Healthy Skin Year Round [9711-Views]
Free gold coins at Malabar Gold & Diamonds Festival [7643-Views]
American Eagle Is the Go-to Destination for Gifting This Holiday Season' [7631-Views]
MIDO Baroncelli Lady Day & Night collection [7338-Views]
Golden Mile Galleria's ‘A Cultural Flair' attracts hundreds of art lovers to Palm Jumeirah [6149-Views]
GAZOO Racing Wins Australia Rally at FIA World Rally Championship [6130-Views]
Newby Teas Launches Advent Calendar For Christmas 2018 [6063-Views]
The Interiors Gift Guide with Home and Soul [5728-Views]
Tissot Chemin des Tourelles [5722-Views]
Growth and inclusivity drive Avaya's channel strategy for 2019 [5380-Views]
Time For Enchanting Moments [4941-Views]
Holiday Handbags | GUESS [4575-Views]
BharatMatrimony launches office in Dubai targeting 2 Million Indians [4441-Views]
Get Ready for Party Season with Lottie's new make-up hits [3745-Views]
Festive Gift Sets from Bubble T [3721-Views]
France Attractiveness Scoreboard 2018 Released [3703-Views]
24 Karat Gold Elixir by Mehrunisa Launches in the UAE Beauty Market [3678-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories