Dubai, UAE, August 06, 2018: Pure Health, the leading healthcare technology solutions provider in the UAE, has partnered with ‘Draw a Smile’ social support volunteering organization, for a two-month initiative titled ‘Cool their Summer’. This initiative is being conducted in association with the UAE Food Bank.
The campaign will see the ‘Draw a Smile’ volunteers distributing cold drinking water bottles to people helping them beat the heat during this summer across the UAE.
The ‘Cool their Summer’ campaign, officially launched at the Grand Mosque in Jumeirah recently will run until October 5, 2018. The organisers aim to raise awareness and initiate public participation in providing cold water to everyone including labourers, workers and other needy on the roads during the day.
Commenting on the campaign, Mr. Adnan Asif, Chief Operations Officer at Pure Health, said; “We are pleased to join this great community support initiative to reach out to the public with drinking water, which is much needed during this time of the year.”
“At Pure Health, we have been working on various initiatives in the past that were aimed towards bringing about a positive change in the community as part of our corporate social responsibility program. We will continue to work with more support groups and nonprofit organizations across the UAE, with the conviction that such programmes will pave way for a societal change at large,” he added.
Mr. Ahmed Ali, Founder of ‘Draw a Smile’, said, “We are proud to launch this massive campaign titled ‘Cool Their Summer’. We would like to show a small gesture of giving someone a cold bottle of water in the heat. Anyone seen in the summer heat, mainly workers, gardeners and security personnel will be benefitted with this initiative.”
“A minimum of 10,000 bottles of drinking water will be distributed during campaign. Additionally, the UAE Food Bank will supply juice bottles along with the water during the initiative. Not just in the UAE but around the world, the heat has been extreme this year in many countries and we want this small gesture to spread all over the world,” he added.
“We believe that the ‘Draw a Smile’ group has the potential to help bolster betterment of living standards for the lives of thousands of people in the country,” Mr. Ali said.
Pure Health is a specialist in healthcare solutions and informatics, helping healthcare organisations run better.
The ‘Draw a Smile’ group is a Dubai-based non-for-profit organization, registered with the Community Development Authority (CDA). The Group focuses on supporting the people in need understanding the nature of their requirement. The volunteers also conduct community and health awareness campaigns across the country.