- Tag Heuer Marks 15-year Partnership With Indy 500 With Two Special Editions
- 2004, the Swiss watchmaker has served as the Official Timekeeper of the Indianapolis 500 automobile race. To honour this year’s event, TAG Heuer has created dedicated Carrera and Formula 1 timepieces that are available around the world.
Dubai, UAE – 12 May 2019: To mark the legendary Indy 500 automobile race on May 26, 2019, TAG Heuer has launched two sporty timepieces that feature a design inspired by the annual event. Unlike previous years, the models for this year – the TAG Heuer Carrera - Indy 500 Special Edition and the TAG Heuer Formula 1 - Indy 500 Special Edition – have been launched internationally so motor racing enthusiasts around the world can show off their love for the sport and this explosive event.
The TAG Heuer Carrera - Indy 500 Special Edition
The new TAG Heuer Carrera - Indy 500 Special Edition is a pure demonstration of the avant-garde watchmaker’s passion for the intensity and excitement of motor racing. Presented on a perforated black calfskin strap with red stitching and lining, the 41mm Carrera wristwatch is clearly linked to the Indy 500 race. The Indy 500 logo is on the sub-dial at 6 o’clock and “Indy 500” is engraved in red on the ceramic bezel.
The black dial of this sporty chronograph is complete with white sub-dials, a date window at 3 o’clock and “Carrera” and “Calibre 16” printed in white, indicating the mechanical movement inside. Subtle touches of bold red are found on the edge of the counter from 12 o’clock to 3 o’clock and the chronograph seconds hand, as well as the pusher. This timepiece comes in special packaging.
The TAG Heuer Formula 1 - Indy 500 Special Edition
The first Indy 500 timepiece that the Swiss watchmaker launched outside of the US, the TAG Heuer Formula 1 – Indy 500 Special Edition is a spirited 43mm chronograph with a clear connection to the historic race. “Indy 500” and the TAG Heuer shield stand out in red on the black aluminum bezel. Continuing with the eye-catching red accents, the “60” of the minute-scale enhances the black dial with its sporty red lacquer. The chronograph seconds hand is also red, as are the hands on the white sub-dials and the numbers on the inner counter. The Indy 500 logo is prominently placed on the sub-dial at 6 o’clock. The TAG Heuer Formula 1 – Indy 500 Special Edition is presented in special packaging.
A case-back with meaning
Known as one of the oldest automobile races and part of the famous “Triple Crown”, the Indy 500 is a 500-mile race held at the Indianapolis Motor Speedway in the US. The thrilling event is attended by 300,000 spectators every year, making it the most-attended full-day sports event in the world. The race track is known as “The Brickyard” because it was paved with 3.2 million bricks in 1909. This detail has made its way onto the case-back of the two special edition timepieces. Engraved on the stainless steel case-backs of the Carrera and Formula 1 models is the iconic Indy 500 logo, including the date of this year’s race and a brick pattern in the background.
TAG Heuer and motor racing
The two collections that feature the Indy 500 Special Editions both tell an important part of TAG Heuer’s story and connection to the world of motor racing. The adrenaline and thrill of the sport is part of the Swiss watchmaker’s heritage, as are the Carrera Panamericana race that inspired the Carrera line and the brand’s links to Formula 1 racing and the Aston Martin Red Bull Racing team. With these two timepieces, TAG Heuer shares its passion for the sport and the Indy 500 race with speed demons and watch aficionados around the globe.