Dubai PR Network, Online Press Release from Dubai and Middle East
 
Automobile & Motoring(Automobile)
Filter PR by
  
Jaguar I-pace: Redefining What It Means to Be a ‘CAR'
 
Jaguar I-pace: Redefining What It Means to Be a ‘CAR'
• Jaguar is calling for the Oxford English Dictionary and Oxford Dictionaries to update their online definition of the word ‘car’ 
• The online definition currently only defines a car as being powered by an ‘internal combustion engine’
• The all-electric Jaguar I-PACE was named 2019 World Car of the Year in April but using the current definitions it isn’t a ‘car’
• Jaguar is encouraging people to contact them on social media using #RedefineTheCar with how the word ‘car’ should be defined
 
 
Dubai, United Arab Emirates -  14, August 2019:   Jaguar is spearheading a campaign for the Oxford English Dictionary (OED) and Oxford Dictionaries (OxfordDictionaries.com) to change their official online definitions of the word ‘car’.
 
The I-PACE, Jaguar’s all-electric performance SUV, is the 2019 World Car of the Year and European Car of the Year. However, strictly speaking, the zero-emission vehicle isn’t defined as a car.
 
The OED, the principal historical dictionary of the English language, defines a ‘car’ in its online dictionary as: ‘a road vehicle powered by a motor (usually an internal combustion engine) designed to carry a driver and a small number of passengers, and usually having two front and two rear wheels, esp. for private, commercial, or leisure use.’ , 
 
Whereas the current definition of a ‘car’ on Oxford Dictionaries.com,  a collection of dictionary websites produced by Oxford University Press (OUP), the publishing house of the University of Oxford, is: ‘A road vehicle, typically with four wheels, powered by an internal combustion engine and able to carry a small number of people.’
 
To remedy the situation, Jaguar has submitted a formal application to the OED and OxfordDictionaries.com to have the definitions updated to include additional powertrains, including electric vehicles (EV).
 
David Browne, head of Jaguar Land Rover’s naming committee, said “A lot of time and thought is put into the name of any new vehicle or technology to ensure it is consumer friendly, so it’s surprising to see that the definition of the car is a little outdated. We are therefore inviting the Oxford English Dictionary and the Oxford Dictionaries to update its online classification to reflect the shift from traditional internal combustion engines towards more sustainable powertrains.”
 
The Oxford English Dictionary is widely regarded as the accepted authority on the English language. It is an unsurpassed guide to the meaning, history, and pronunciation of 600,000 words - past and present - from across the English-speaking world.
 
Jaguar unveiled the I-PACE, its first all-electric vehicle, last year to deliver sustainable sports car performance, next-generation artificial intelligence (AI) technology and five-seat SUV practicality.
 
Featuring a state-of-the-art 90kWh lithium-ion battery, two Jaguar-designed motors and a bespoke aluminium structure, the I-PACE is capable of 0-60mph in 4.5 seconds and a range of up to 292 miles (WLTP).
 
While both the Oxford English Dictionary and Oxford Dictionaries review the application, Jaguar is encouraging people to get behind the campaign by asking how the word ‘car’ should be defined. 


Posted by : Dubai PR Network Editorial Team
Viewed 9272 times
PR Category : Automobile
Posted on : Wednesday, August 14, 2019  3:52:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : The Nordic Hall of the Heros is Open for Business - Aston Ma...
Next Story : Making History: the Aston Martin Db4 Gt Zagato Continuation ...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
HONOR MagicBook Series is Perfect for Fashion Forward, Design Conscious Individuals Across... [4670-Views]
Vatika Launches Natural Hair Food, an Effective Solution for Dry Hair [3268-Views]
Omega Announces Its Role as the Official Timekeeper of the 36th America's Cup [3173-Views]
Foreo Reveals 5 Ways to De-Stress Your Skin [3165-Views]
DTTAG New Executive Committee to Manage Post Covid 19 Return to Normalcy of Travel [3091-Views]
The Best Omega Sunglasses For a Long-Awaited Summer [2899-Views]
Emirates Post Unveils Modern New Website and Look [2677-Views]
Ethical JLT Salon THT is Supporting those whose Jobs have been affected during COVID-19 w... [2640-Views]
Urgent Implementation of ICAO COVID-19 Guidelines Needed [2628-Views]
FEM Collaborates with Arab Comedian Maya Acra to Address the Taboo Around the Topic of Hai... [2526-Views]
Sony Middle East & Africa Introduces New Digital Camera ZV-1, designed for Vlogging in the... [2472-Views]
Karl Lagereld Drives Digital Innovation With Launch of the “Maison Karl Lagerfeld” Game. [2448-Views]
Innovating to Fight COVID-19: Four Ways Drones are Contributing [2398-Views]
Blue Ocean for Islamic Finance Industry [2394-Views]
Commodity Weekly: Crude Oil Frets Geopolitics, Sluggish Demand Bounce [2259-Views]
Ericsson's USA 5G Factory: Staffed by Professionals – Trained by VR [2165-Views]
Airline Debt to Balloon by 28% [2116-Views]
The Ultimate At-Home Facial [2066-Views]
Twentieth “World Milk Day” Sees NFPC Innovate With New Products That Meet Changing Consume... [1960-Views]
Parmigiani Fleurier Toric Fleur [1960-Views]
Al Tayer Motors and Premier Motors Honour UAE's COVID-19 Frontline Heroes [1960-Views]
80th Anniversary of Maserati's Targa Florio Victory Maserati Tests an Mc20 Prototype on th... [1935-Views]
Sony Middle East and Africa and Gearbox team up to offer rental services of latest digital... [1915-Views]
WTTC Launches Safe Travels Protocols for Aviation, Airports, MICE and Tour Operators [1902-Views]
Tips for Keeping Your Smartphone Clean [1870-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories