Dubai PR Network, Online Press Release from Dubai and Middle East
 
Interiors & House making(Home, Furniture and Interiors)
Filter PR by
  
Amit Yadav, Head of Marketing, 2XL Furniture & Home Décor, Highlights Latest Tech Trends Transforming Retail at MRF 2019
 
Amit Yadav, Head of Marketing, 2XL Furniture & Home Décor, Highlights Latest Tech Trends Transforming Retail at MRF 2019

Amit Yadav, Head of Marketing, 2XL Furniture & Home Décor, participated today in an insightful tech talk roundtable discussion joining top executives from some of the leading local and international companies at the Middle East Retail Forum (MRF) in Dubai.

Speaking about ‘Reinventing retail in the blended consumption era’  from the perspective of a successful Emirati brand, Amit said, “At 2XL we are doing our best to take advantage of the latest technology advancements for operational efficiency, better business conversion, gaining new customers and ensuring seamless, immersive brand experience for shoppers. We believe technology is a two-way process and needs to have a conversation engaging customers to offer a personalized experience that makes their lives easier, simpler and more convenient.”

With rapid advancements in consumer technology and multi-channel shopping experiences, data is becoming increasingly crucial. Amit stated, “Shopper insights are critical for our performance as are other statistics. By focusing on understanding in greater detail about the changing needs and desires of our consumers and delivering what they really value, we have significantly boosted customer loyalty and customer retention rates at 2XL.”

Digital transformation continues to reshape shopping and customer experiences. Elaborating on how 2XL Furniture & Home Décor is preparing for the advancements in technology, Amit stressed, “The only constant in retail technology is change. Omnichannel experiences offering seamless and consistent experiences across all channels from e-commerce to social media continue to be big. Consumers are heavily influenced by what they see on social media. We are also eager to take advantage of developments in Augmented Reality (AR), machine learning and artificial intelligence (AI) as they are here to stay.”

For 2XL the human touch is as important as technology. Amit said, “Whether on the front lines or behind the scenes, it takes specialized staff operating with technology — to delight customers with the right products and services. At 2XL we differentiate ourselves from our competitors through customer service optimization at every touch point. The human element is central to customer interactions. Our ultimate goal is to build a strong and lasting ‘relationship’ with our customers through continuous improvement in service and quality excellence.”

The Middle East Retail Forum is an independent retail knowledge platform in the region. It is a unique gathering of leading retailers discussing key issues facing the retail fraternity and exchanging best practices.


Posted by : Dubai PR Network Editorial Team
Viewed 2434 times
PR Category : Home, Furniture and Interiors
Posted on : Tuesday, October 15, 2019  4:52:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Next Story : Cut Plastic Use and Boost Hydration with the GROHE Blue Home...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Look after your body & enjoy nourished skin from Local, Homegrown Company, The Simplicity ... [7680-Views]
China's Latest Moves in Ip Protection Leads to Unprecedented Legal Judgement for Swedish S... [5344-Views]
Time for tennis - Ugo Humbert joins Rado YoungStars [5252-Views]
Karama gets crowned. Once more. [4813-Views]
Stack It Up With Shack Stack Now in the UAE! Shake Shack is All About Upping the Burger Ga... [4551-Views]
Steve Madden Celebrates Brand's 30th Anniversary In Dubai [4490-Views]
American Eagle Launches It's Holiday'19 Collection [4465-Views]
Al Tayer Motors launches the new Maserati Quattroporte SQ4 Zegna PELLETESSUTA™ at the Duba... [4380-Views]
The "Karl Legend" Collection [4172-Views]
PCFC discusses wider horizons for trade and logistic services with Dubai business groups [4111-Views]
Monochromatic Denim [4081-Views]
Parmigiani Fleurier Tonda Chronor Slate [3965-Views]
The perfect Watch from Beach to Tux [3886-Views]
Al Tayer Motors Opens Magnificent New Maserati Showroom In Dubai [3806-Views]
Emirati Musicians, International Composers & the Royal Philharmonic Orchestra in Harmony F... [3666-Views]
National Geographic Abu Dhabi Provides an Unprecedented Look into Makkah's Sprawling Hospi... [3660-Views]
Massive Diabetes Awareness and Management Drive in Ras Al Khaimah to screen thousands [3648-Views]
Hamdan bin Mohammed leads first Dubai Run on Sheikh Zayed Road featuring 70,000 participan... [3642-Views]
Redefine Your Winter Wardrobe with REDTAG! [3630-Views]
Accor's role as Makkah's leading pilgrim hospitality services provider showcased in Nation... [3593-Views]
Humans in Space Symposium discusses what it takes to be an astronaut [3568-Views]
‘Carpet of Tolerance' created by Hands and Senses revealed at Downtown Design, Dubai [3526-Views]
Rivoli Group Announces Winners of the Third Qualifier Tournament for Omega Nations Golf To... [3465-Views]
P&O Marinas and Fabulous Yachts Announce the 3rd Edition of the International Superyacht ... [3434-Views]
Dubai Design Week and the first Rado Star Prize UAE [3428-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories