• Customers in the UAE can still try out their desired PEUGEOT models from home
• Essential service work to be fulfilled remotely for existing customers in Dubai and the Northern Emirates
• New initiative means customers can safely maintain social distancing guidelines and expect fully sanitised vehicles
• Program is set to elevate the buying experience beyond the current crisis
Dubai, United Arab Emirates, April 12, 2020: PEUGEOT has launched its Valet Test Drive and Service program as a way for people to experience the brand’s models from the comfort and safety of their own home. By keeping people at home and following social distancing guidelines, PEUGEOT will bring the cars to customers’ front doors.
As part of its customer-centric approach and desire to provide a stress-free way to enjoy their models, PEUGEOT showrooms across the UAE have taken measures to protect customers and employees alike, starting valet test drive and remote maintenance services. The program aims to bring a whole new experience to customers from purchasing their new car to servicing their current model.
The journey begins on the dedicated website uae.peugeot.com/valet-test-drive where a customer can gain information about the car they are interested in and book a Valet Test Drive. A sales executive will contact the customer and go over the details of the model as well as location and time where they would like to experience the car.
The sales executive will bring the car, which has been thoroughly sanitised, to the customer and give them an in-depth tour of the car, while maintaining very strict precautions to maintain social distancing and hygiene standards. If the customer is happy with the demonstration, a personalised letter is sent to the them with the price breakdown to finalise financial proceedings, before the car is registered and delivered to the new owner.
For customers in Dubai and the Northern Emirates, the new approach extends into the Valet Service Program, where they can go on the dedicated website uae.peugeot.com/services/valet-service and have their PEUGEOT cars serviced from the safety and comfort of their own home. The car is then simply picked up and the service advisor speaks to the customer about the time and cost of service. After the service is completed the car is delivered back to the customer having been fully sanitised.
Rakesh Nair, Managing Director at Groupe PSA in the GCC, commented: “It is difficult for everyone right now, however we are always determined to keep our customers well-served and safe, whether that be while buying the car or after the purchase has been done. The idea is to improve the process and customise car ownership, not only for current times, but for the future as well.”