Dubai PR Network, Online Press Release from Dubai and Middle East
 
Mall, Retail & Hospitality(Real Estate & Retail)
Filter PR by
  
Majid Al Futtaim Fashion Expands Digital Footprint With the Launch of Online LEGO Certified Store
 
Majid Al Futtaim Fashion Expands Digital Footprint With the Launch of Online LEGO Certified Store

New online yellowblocks.me caters to customers across the UAE, and offers same day delivery* 


Dubai, UAE, 20 April 2020:   Majid Al Futtaim Fashion has expanded its digital footprint and customer reach with the launch of an online webstore for LEGO Certified Stores in the UAE – yellowblocks.me. The new platform invites LEGO-lovers across the country to enjoy greater convenience as they shop from the Danish toy company’s wide variety of creative and interactive products. 

The online store offers the complete LEGO product range, including exclusive monthly sets from LEGO Creator Expert lines, LEGO Star Wars, and other categories. In celebration of the launch, online shoppers can capitalise on free delivery for a limited time only. The store is also offering same day delivery for orders placed before 12 noon.

The website launch is another step in achieving Majid Al Futtaim Fashion’s digital transformation strategy, while enhancing the customer experience with a greater digital presence. The online LEGO certified store joins the Crate and Barrel website and other digital initiatives from
Majid Al Futtaim Fashion that are currently in the pipeline. 

Fahed Ghanim, Acting CEO of Majid Al Futtaim Fashion, said, “This marks another milestone in our omni-channel journey as we launch the LEGO store’s online website in the UAE. Customers will have access to all their favourite LEGO pieces, enjoying same day delivery. This platform is reflective of our commitment to meeting local needs and preferences and is also aligned with our omni-channel strategy to implement e-commerce offerings across all our brands. This new launch is a great opportunity for Majid Al Futtaim Fashion to further elevate its services and deliver a seamless experience to our customers, especially during the current situation”. 

The recently-launched LEGO online store sees Majid Al Futtaim Fashion further expand its digital portfolio, which already includes the Crate and Barrel online store and the launch of British apparel brand AllSaints on Namshi.com. The latest webstore is Majid Al Futtaim Fashion’s first project using the multi-brand SAP Commerce Cloud platform, developed by Emakina.


Posted by : Dubai PR Network Editorial Team
Viewed 6350 times
PR Category : Real Estate & Retail
Posted on : Monday, April 20, 2020  2:16:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of DubaiPRNetwork.com.
Previous Story : Insta-Worthy Fashion Brands to Follow
Next Story : Mall of the Emirates is Bringing Spring Summer Trends Straig...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Make Up for Ever Introduces for the First Time Its New Active Care-in-foundation to Revive... [5293-Views]
HONOR 2020 H1 Business Achievements in International Markets [3087-Views]
Save up to AED 25,000 on Pre-Owned Lexus Cars with Al-Futtaim Auto Fest [2858-Views]
Panasonic Jaguar Racing Head to Berlin for a Lockdown Showdown [2854-Views]
Here's Why A Silicone Cleansing Brush Champions Other Cleansing Tools and Techniques [2772-Views]
Safe Start-up of Unit 1 of Barakah Nuclear Energy Plant Successfully Achieved [2759-Views]
Samsung Launches Galaxy Watch3 and Galaxy Buds Live [2628-Views]
Schneider Electric Shows They Are Acting to Build a Green and Inclusive Future for All Thr... [2530-Views]
Sony Middle East & Africa Announces ‘Ready for PlayStation®5' for current BRAVIA™ TVs [2255-Views]
UAE Team Emirates Back to Winning Ways [2218-Views]
Lacoste Launches the Roland - Garros Eyewear Collection [2099-Views]
Jafza Sets a New Benchmark With ‘collaboration for Safe and Sustainable Growth' Webinar' [2062-Views]
Win Big at Dalma Mall with the ‘Eid Family Shopping Challenge' [2054-Views]
Introducing the New Omega Constellation Gents' Collection' [1935-Views]
Dubai Sports Council and Ski Dubai to Host One of the World's First Snow Sports Competitio... [1800-Views]
Pre-Orders for Samsung's Galaxy Note20 and Galaxy Note20 Ultra Now Open in the UAE [1792-Views]
The Last Few Weeks of Dubai Shopping Mall Group's Summer Promotion [1714-Views]
Cebu Pacific Advisory: Suspension of Domestic Passenger Flights to/from Manila – Aug 4 to ... [1706-Views]
No Premium Without Responsibility: BMW Group Makes Sustainability and Efficient Resource M... [1673-Views]
Post-COVID Travel is Set to Become Smarter. Here's How. [1628-Views]
DREI Organises Virtual Real Estate Conference With Saudi Partners [1628-Views]
Etihad Airways Introduces Microbebarrier™ Face Protection for Premium Passengers [1611-Views]
RAKEZ Welcomes 100% Foreign Ownership in Mainland with FDI Company Set-Up [1603-Views]
LG Announces Second-Q2020 Financial Results [1599-Views]
Sharjah Shopping Promotions Draws a Smile on Faces of 3 Lucky Winners of (BMW – X2) [1583-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories