• Main attraction:
o Assured gold coins on gold & diamond jewellery purchases
o Best designs at the best prices
o Be a guaranteed gold winner, customers can win a guaranteed gold coin or up to 100 gold coins instantly on purchase of gold jewellery worth AED 3,000 via scratch and win coupons
o Free 1 gm gold coin on purchase of diamond and precious gem jewellery worth AED 4,000
o Free ½ gm (half gram) gold coin on purchase of diamond and precious gem jewellery worth AED 2,500
o Special Buy counters with attractive bargains
o Customers can pay 10% advance to get protection from gold rate increases
o Unveiled the latest collection of jewellery designed for the festive season at special prices in addition to the Exclusive jewellery collection showcasing unique and exquisite pieces in gold, diamonds & precious gems
• Promotion period : until 14th November 2020
United Arab Emirates - November 04, 2020: In a run up to the festive season, Malabar Gold & Diamonds, one among the largest jewellery retailers globally with a strong retail network of over 250 outlets spread across 10 countries, has announced attractive in-store offers to lure customers. The latest campaign from the brand gives customers the opportunity to win assured gold coins on purchase of gold and diamond jewellery. As part of the festive season, Malabar Gold & Diamonds has also unveiled the Festive Jewellery collection, featuring the most eye-catching and unique trends in gold, diamond and precious gem jewellery, bound to captivate jewellery lovers at the best price. An ‘Exclusive Jewellery Collection’ has also been launched, which features unique and one-of-a-kind pieces, that was once adorned by the royals and is sure to make you look splendid at special occasions.
The latest offer announced by Malabar Gold & Diamonds gives customers unmatched opportunities to win gold coins for their gold or diamond jewellery purchases. Customers can win a guaranteed gold coin or up to 100 gold coins instantly on purchase of gold jewellery worth AED 3000 via ‘Scratch & Win’ coupons from 07th until 13th November. Adding to the above, customers also get one gram gold coin on diamond jewellery purchase of AED 4000 and a half gram gold coin on purchase of diamond jewellery worth AED 2500.
‘Jewellery shopping is on the rise, due to the new collections launched by us, as well as the price appreciation in the past months. However, every customer now looks for an added incentive to make a purchase, which is why we have created this campaign, wherein customers can get the best designs at the best prices, while becoming a guaranteed gold winner’, said Mr. Shamlal Ahamed, MD – International Operations, Malabar Gold & Diamonds. Mr. Shamlal Ahamed was quite positive about the upcoming season, remarking that there have been positive changes in the last 10-15 days especially during weekends and holidays. He also added that on Dhanteras day, all their stores will have extended working hours, to ensure that customers get to safeguard their beliefs and purchase their favourite jewellery, while strictly adhering to Covid protocol recommended by the authorities which includes frequent store & surface sanitization, practicing social distancing, employee safety checks, safe billing and jewellery sanitization after each trial. The brand has also introduced shopping options like contactless shopping and video shopping, to make it more convenient for customers to continue shopping for their favorite jewellery.
As the upward trend witnessed by gold price is expected to continue and outcome of critical events like US elections will further push the price forward, Malabar Gold & Diamonds also gives customers the opportunity to avail the gold rate protection offer, designed in such a way that they are protected from any increase in gold rate and if the rate reduces during purchase, they get the lower rate. They can just pay 10% of the value as advance and get gold rate protection until November 15th 2020. So customers do not have to worry about the volatility of the gold price. They also have the option to pay online from the comfort of their homes on www.malabargoldanddiamonds.com.
Malabar Gold & Diamonds has incorporated the festive designs as a part of various brands presented at Malabar Gold & Diamonds’ namely Mine - Diamonds Unlimited, Era - Uncut Diamond Jewellery, Precia - Gem Jewellery, Divine- Indian Heritage Jewellery and Ethnix - Handcrafted Designer Jewellery.