February 01, 2022:  Inspired by an ever-evolving content culture, sound today is constantly becoming richer, fuller, and more expressive. The days of one-directional ‘mono’ sound are long gone, and Samsung is at the forefront of this trend, ushering in a new era of multi-directional channels that allow sound to fill up the surrounding space and deliver cutting-edge audio experiences. 

With customer expectations constantly increasing as a result, Samsung has spared no effort in developing high-quality soundbar products that deliver the most realistic, crystal clear sound. In 2016, Samsung brought its first 5.1.4-channel soundbar model to market. This soundbar was equipped with left, right and middle channels, two rear channels, a subwoofer and four upward-firing speakers, and delivered immersive, three-dimensional surround sound. More channels were added to later models in the years that followed, including a surround channel on the side of the soundbar and a wide surround channel to deliver sound from the front and sides. And in 2020, Samsung introduced a 9.1.4-channel model, which again consolidated Samsung’s leading position in the sound area. 

But what about 2021? Which newly released soundbars have emulated their predecessors and taken sound experiences to a whole other level? Here, we highlight the latest products that have accomplished this thanks to innovation and next-generation sound quality. 

Replicating the live event experience 
Designed to ensure powerful sound is seamlessly compatible with Samsung’s widescreen TVs and any social surroundings, Samsung all-new Sound Tower replicates the scene of a vibrant nightclub with high power of 1500W for dominant, bi-directional sound. Thanks to this feature, music is the essence when it comes to epic parties, with the Sound Tower sure to leave everyone completely captivated in the moment. Consumers can also upgrade the quality of any home interior or future social gathering with the Sound Tower’s stylish and innovative design, while the product’s built-in 10-inch woofer produces the most powerful, unprecedented bass beat that nobody has ever experienced before. What’s more, the Sound Tower is also accompanied by LED party lights and Bluetooth multi-connection, as well as group play and DJ effect functions.

Delivering Sound Exactly as Intended
In 2021, Samsung went a step further with its latest 11.1.4-channel model, the HW-Q950A, which features two rear surround channels and delivers an outstanding audio experience by filling previously quiet moments with powerful, immersive sound. A channel is a passage for sound that dictates which direction it travels, and this is why having a higher number of channels provides better, smoother sound. It usually requires costly equipments to offer 11.1.4-channel sound, but Samsung’s HW-Q950A is able to provide a breathtaking 3D surround sound experience with only four speakers thanks to its unparalleled rendering and waveguide techniques.
 
Rendering is the process of creating a way for the audio output to deliver sound exactly as the artist intended. The Samsung developers made it possible to deliver an optimal acoustic experience with the soundbar system by tapping into its cutting-edge rendering technology. To provide the most natural audio experience to users, the HW-Q950A was meticulously designed to deliver sound seamlessly, which is reflected in various directions and arrives at users’ ears at the optimal angle.

Sound That Matches the Visual
While Samsung TVs offer incredible sound from the tiniest of speakers, nothing rounds out the home theater experience like the addition of a Samsung soundbar. The 2021 Q Series lineup includes exclusive Q-Symphony tech, syncing audio from the Samsung TV to deliver enhanced 3-dimensional sound. The soundbar even measures its environment to project audio precisely where it needs to be. For a full, deep and rich immersive experience, the Q950A boasts the industry’s first 11.1.4 channel sound bringing you right into the center of the action. Its new Bass Boost feature allows users to add “more boom” with a simple click. For those who play music from their mobile devices, Tap Sound makes it as simple as tapping a device to the soundbar. And the Q950A works with Bixby—making it easy to take full control of the listening experience