AFTERGLOW
8-HOUR POWDER BLUSH
ALL-DAY RADIANCE. STREAK-FREE COLOR. 8 VERSATILE SHADES.

We’ve all seen what happens when bad blush happens to good people, and it isn’t pretty. But you don’t need crazy skills to fake the perfect flush; you just need the right product. Urban Decay introduces Afterglow 8-Hour Powder Blush—the foolproof way to create that effortless, radiant look. Just a few quick swipes of Afterglow gives you the kind of easy, sexy, lit-from-within glow that makes people wonder if you spent the whole weekend in a secret love den. The best part? Much like the lingering effects of a romantic rendezvous, Afterglow won’t quit. Our extremely blendable, finely milled formula goes on sheer and provides eight long hours of wearable, buildable color. And wait until you feel it! Lightweight yet luxurious, Afterglow has a soft, creamy texture that
always applies beautifully. The lineup: 8 scintillating shades…some with a matte finish, and others with a hint of shimmer.

With the success of Naked Flushed (and the fun we had creating the perfect mix of shades for each trio), bringing blush back seemed like the next logical step. And with single blush shades, anything goes! This is blush the UD way: wearable color that really lasts—in everything from neutrals to brights. From pink to mauve to redorange, our shade range has something for everyone. We’re currently wearing Quiver (an amazing red shade) and Video (the perfect soft neutral that works on any skin tone).

Our custom gunmetal compact has a fishnet “UD” cutout on the lid. As cool as the case looks, it’s also practical; the shade shows through the cutout. (No more having to open the compact to find the right shade in your bag.)

We can’t give away our secrets, but taking the time to finely mill the right balance of coated powders and pigments creates Afterglow’s perfect, super-soft texture. The result: color that glides on effortlessly and blends beautifully (without the powdery buildup of cheaper formulas). And we infused the formula with light-diffusing pigments to enhance and perfect the skin.

EYESHADOW
MIND-BLOWING FORMULA. EIGHT NEW SHADES!

When we relaunched our Eyeshadow formula, beauty junkies and makeup artists rejoiced. The only way to make our velvety, bestselling formula even better? Expand our shade range, of course! Urban Decay introduces EIGHT brand-spanking-NEW Eyeshadow singles. There’s a little something for everyone—from color junkies to fans of neutral mattes. (See, we DO read all your pleas on Facebook.) The lineup: six gorgeous, shifty duotones—in shades like blue, gold, peach, burgundy and even red!—and two versatile matte neutrals. With the addition of these new shades, our already huge Eyeshadow lineup now includes a whopping 12 duotones and an everexpanding range of matte shades.

We haven’t introduced new Eyeshadow duotones in a long time, so we went all out and really pushed the shifty quality and the reflectiveness of these shades. They’re destined to become cult favorites! We predict that UD junkies will go nuts over the return of Lounge (yes, THAT Lounge!), an amazing red shade with a green shift. We’re also partial to Fireball, an ultra wearable peach shade with a gold shift. And the two new neutrals, Beware (a fan-favorite brown shade from The Theodora Palette) and Riff (a versatile brown-nude) help round out our range of matte shades.

Worthy of the highest design accolades (and inspired by NYC subway tokens), our Eyeshadow component is an engineering marvel. The coolest feature: our two-part platform/shell system allows you to pop any shadow out of its shell and insert it into one of our Build Your Own Palettes. Changed your mind? Pop it back into the shell and grab another shade.

Like the rest of our Eyeshadow lineup, these new shades feature our Pigment Infusion System™. This vehicle for color holds tightly onto pigment and gives every shade its glide and insane payout. Our proprietary blend of ingredients allows color to weave itself through the Eyeshadow formula. What does all that mean? Color that stays on your lids. Sparkle that doesn’t fall. A velvety, suede-like smoothness and blendability. And it works with EVERY shade and finish.

REVOLUTION
HIGH-COLOR LIPGLOSS
HIGH-IMPACT COLOR. BADASS SHINE. STAYS IN THE LINES.

What fits into your pocket, glides on and keeps you coming back for more? The answer’s not naughty, but the effect on your lips definitely will be! To get you bad-girl beautiful, Urban Decay introduces Revolution High- Color Lipgloss. This high-coverage, ultra-pigmented formula lays down all the color you crave in one coat. Choose from 10 lust-worthy shades in both cream and sparkle textures. With gorgeous nudes, bold brights and deep, dark shades, our lineup contains something for everyone. From longstanding UD favorites (like 69 and Apocalypse) to never-before-seen shades destined for cult status, Revolution Lipgloss has all your high-impact gloss needs covered.

You’ve never seen insanely intense color like Revolution Lipgloss. The perfect counterpoint to Naked Lipgloss, this is how UD does a colorful gloss: bright, pigment-rich shades in a formula that feels amazing on your lips. We’re currently hooked on Scandal (a really pretty brilliant pink), Bittersweet (a super bright, editorial purple like nothing we’ve ever done) and Liar (a medium pink-nude that works on any skin tone). For bold, shiny color that really lasts, pair Revolution Lipgloss with our new Ultimate Ozone Multipurpose Primer Pencil. This thickbarreled pencil covers your lips in one quick swipe to help hold lip color in place and prevent feathering.

We modeled the flat, pocket-friendly profile of our Revolution Lipgloss case after a vintage cult-favorite UD lipgloss, then gave the component gorgeous facets and a highly metallized gunmetal cap reminiscent of our Revolution Lipstick case. Long and slim so you can slip it right into your back pocket, Revolution Lipgloss has a clear barrel so you can see the shade inside. And our plush silicone paddle applicator is flocked, providing control plus a generous laydown of gloss in just one coat.

Our Pigment Infusion System™ gives Revolution Lipgloss its super creamy texture, insane pigmentation and superior color dispersion. We laced our formula with Hilurlip™, which defines and hydrates lips while making them look plumper and fuller.