Dubai – January 25, 2022: QNET, the prominent e-commerce based direct selling company, announced that it is taking a future-ready stance by adopting a customer-centric approach. The company also stated that it will focus on sustainable practices through multiple avenues.
The company is working on long-term social impact programmes, primarily in underserved communities in developing countries. Other prominent CSR goals pursued by QNET include developing products with minimal carbon footprint, transitioning to eco-friendly packaging, and ensuring an ethical supply chain.
Commenting on the customer-centric approach to empowering people, Hussam Eldin Elmilliegi, Deputy Regional General Manager for the Middle East and North Africa, said, “We are happy to contribute our efforts to have a positive impact on the lives of people and make a meaningful contribution to communities. We must safeguard the plant and its resources for future generations and be ready for whatever the future brings.”

“Our Founders envisioned a company that was not just about making a profit but one that would make a difference in the world. They have also always emphasized that people are our greatest assets, which is why we consider our diversity to be our greatest strength. We also focus on the development of people, nurturing relationships, building leaders, and being centred on the needs and wants of the customer,” he added.
QNET’s customer-centric approach is focused on offering its customers micro-entrepreneurship opportunities through its direct selling business wherein they can earn an income by promoting QNET products and services. The company also enhanced the QNET Mobile App improving its user experience and adding new functionalities including a digital learning library. Virtual training modules were introduced for distributors on a wide range of topics from product knowledge to personal development.

The company launched the FinGreen financial literacy program in 2022 to develop healthy financial habits through education and training among young people and women in emerging economies. The goal is to empower them by providing them with adequate skills, proper developmental training and a path to independence and inclusion by attaining financial independence. 

Ms. Hussam stated, “Financial literally is one of the main drivers of developmental goals in modern society. Under the United Nations’ Sustainable Development Goals (UN SDGs), financial literacy and education are interlinked with multiple objectives, such as Decent Work and Economic Growth (SDG8) and Reduced Inequalities (SDG10). It also plays a vital role in supporting overall economic growth and encouraging governments, corporations, and communities to achieve broader development goals, such as establishing solid social security and providing equal opportunity for all, regardless of demographic.”
Offering a wide range of health, wellness, and lifestyle products, QNET has offices and agency representations in over 25 countries including the UAE, which serves as the MENA headquarters of the company, to support its growing base of customers and distributors. 

QNET has tapped into its extensive global network of employees and distributors to lead the charge towards a stronger and more resilient future. By building on its history of technological innovation, charity and advocacy, the company is empowering millions of people to improve their quality of life.